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    Piqué Polo

    £35.00 £24.50

    polo features a subtle herringbone trim at the side and is crafted from a washed cotton piqué fabric for extra softness. The substantial flat-knit rib on the collar means it'll stay in place, while the two-button fastening can be worn open or closed. When the mood takes you, pop up the collar

    • Piqué jersey
    • Garment washed for softness
    • Two button placket
    • Machine washable
    • 100% cotton

    Piqué Polo Shirt

    £20.00 £12.00

    This sporty polo is grown-up-approved, thanks to its smart cut. But it isn't too sensible: try popping the collar to show off a flash of bright colour. We've used cotton for an extra-soft feel.

    • 100% cotton, exclusive of trims
    • 100% cotton
    • Machine washable

    Baby Leggings

    £10.00 £7.00

    Dressing your little one just got even simpler with these easy-to-wear leggings. As well as being really soft, they're ideal for mixing and matching with any of our dresses to create some adorable outfits for baby.

    • Garment washed for softness
    • 95% cotton 5% elastane
    • Machine washable

    Baby Bathers

    £16.00 £12.80

    …with the right gear. Our bathers are perfect for getting your future swim champion off on the right stroke. The bright and colourful prints will delight him (and you). It comes with a nappy lining (so no little accidents in the pool) for babies up to 18-24 months and a mesh lining on the older ages.

    • Lining up to and including 18-24m: face 100% cotton, back 100% polyurethane
    • Lining from 2-3y upwards 100% polyester
    • Elasticated waist with functional drawstring
    • Main 100% polyester
    • Machine washable
    • Fabric provides sun protection UPF 50+

    Baby Bathers

    £16.00 £12.80

    …with the right gear. Our bathers are perfect for getting your future swim champion off on the right stroke. The bright and colourful prints will delight him (and you). It comes with a nappy lining (so no little accidents in the pool) for babies up to 18-24 months and a mesh lining on the older ages.

    • Lining up to and including 18-24m: face 100% cotton, back 100% polyurethane
    • Lining from 2-3y upwards 100% polyester
    • Elasticated waist with functional drawstring
    • Main 100% polyester
    • Machine washable
    • Fabric provides sun protection UPF 50+

    Broderie Collar T-shirt

    £14.00 £11.20

    Baby can never have too many easy-to-wear tops in the early days. We added an ivory broderie or dotty print collar to this one – because why should essentials be boring? Ruched sleeves and soft 100% cotton fabric make it oh-so-comfortable, while poppers all down the back make it practical too.

    • A-line shape
    • Garment washed for softness
    • Contrast woven collar
    • Popper fastening at back neck
    • 100% cotton
    • Machine washable

    Broderie Collar T-shirt

    £14.00 £11.20

    Baby can never have too many easy-to-wear tops in the early days. We added an ivory broderie or dotty print collar to this one – because why should essentials be boring? Ruched sleeves and soft 100% cotton fabric make it oh-so-comfortable, while poppers all down the back make it practical too.

    • A-line shape
    • Garment washed for softness
    • Contrast woven collar
    • Popper fastening at back neck
    • 100% cotton
    • Machine washable

    Slub Polo

    £35.00 £24.50

    Dreaming of a smart-yet-comfy polo top that you can pull on for sunny days in the park? We thought so. That’s why we’ve made this one, crafted in supersoft cotton. Completed with a chest pocket, it comes in a choice of colours and unique patterns. Weekend wardrobe = sorted.

    • Slub jersey
    • Garment washed for softness
    • Two button placket
    • Side splits at hem
    • Short sleeves
    • Machine washable
    • 100% cotton

    Active Polo

    £18.00 £9.00

    Training for Wimbledon stardom? It's important to look the part. This brilliant-white short-sleeved polo shirt is made from special performance moisture-wicking cotton. (Game, set and) match with white active shorts for a pro tennis outfit.

    • Wicking fabric which draws moisture away from the body to the surface of the fabric for quick evaporation
    • 100% polyester
    • Machine washable

    Lake Blue Baby Hippos Fun Swim Hat

    £10.00 £4.00

    There’s no need to hide under a palm tree with our sweet surf hat. It’s crafted from comfortable UPF fabric, and that’s not all – we’ve added a longer part at the back to protect delicate necks. Combine with our matching rash vest and pants set for head-to-toe protection.

    • Fabric provides sun protection UPF 50+
    • Machine washable

    Grandad Collar Shirt

    £26.00 £18.20

    This cotton-linen shirt is perfect for a little prince. The laid-back grandad-style neckline makes it ideal for casual days, or it can be dressed up with one of our suits if formal duty calls. The neon stitching on the last buttonhole adds a flash of colour for when one is out meeting one's public.

    • 55% linen 45% cotton
    • Machine washable

    Colourful Woven Shorts

    £20.00 £14.00

    Energetic crawlers are no match for these durable shorts, with an elasticated waistband they'll stay put no matter how enthusiastic your little adventurer is. If you're running off to meet family, just match with a polo shirt for a smart-casual look.

    • Garment washed for softness
    • Inside adjustable waistband
    • Button waist fastening
    • Front and back pockets
    • 100% cotton
    • Machine washable

    Nostalgic Smocked Romper

    £26.00 £18.20

    …way, this fully lined romper has plenty of wriggle room. The raised dobby dot fabric creates a pleasing texture, making little ones even lovelier to cuddle. The multi-coloured smocking and contrast collar trim will add a decorative touch to those family photos. (If the baby can stay still, that is.)

    • Popper opening at crotch
    • Back button placket opening
    • Outer 100% cotton
    • Lining 100% cotton
    • Machine washable

    On-the-farm T-shirt

    £16.00 £11.20

    Who likes surprises? Check out the 3D appliqué design on this machine-washable, cotton jersey T-shirt. Choose the bunny and you can lift up one of his floppy ears for a surprise or spot the odd bouclé sheep in the field. Raglan sleeves and a ribbed collar add to the fun.

    • Garment washed for softness
    • Appliqué logo
    • Shoulder popper fastening
    • 100% cotton
    • Machine washable

    Gingham Romper and Body Set

    £30.00 £12.00

    An adorable baby needs an equally adorable play set – so we created this gingham design, which features a fluffy bunny appliqué with a soft pompom tail. It comes with adjustable crossover straps to allow for growing room and poppers for fuss-free changes. The romper and the body (complete with…

    • Garment washed for softness
    • Elasticated hem for added fullness and stretch
    • Popper fastening at the back
    • Bodysuit has popper opening at crotch
    • Adjustable straps to fit your child as they grow
    • Body 100% cotton
    • Bottoms 100% cotton
    • Lining 100% cotton
    • Machine washable

    Mallory Garment-dyed Half-zip

    £60.00 £30.00

    This half-zip jersey top is made from textured cotton that's warm and soft. Stitch detailing on the inside collar and hem adds a pop of colour. What creates that vintage finish? A special process called garment dyeing ensures the colouring is unique in each piece.

    • Loopback cotton jersey
    • Garment washed for a casual appearance
    • Side splits at hem
    • Machine washable
    • 100% cotton
    • Garment dyed (see aftercare guidelines page)

    Rugby Shirt

    £60.00 £42.00

    …to stand out and outperform all others. We've used a heavyweight, premium jersey that's pre-washed for that instant lived-in feel and added a twill collar with zig-zag stitching on the underside. Contemporary touches like herringbone trims on the side splits and chunky ribbed cuffs make this classic…

    • Garment washed for a casual appearance
    • Three button placket
    • Side splits at hem
    • Comfortable relaxed fit
    • Machine washable
    • 100% cotton

    Fun Printed T-shirt

    £12.00 £8.40

    These printed T-shirts will keep baby happy for hours with their fun prints. Delicate skin will love the 100% cotton design and contrast poppers make for lightning-quick changes.

    • Garment washed for softness
    • Fun printed logo
    • Shoulder popper fastening
    • 100% cotton
    • Machine washable

    Fun Printed T-shirt

    £12.00 £8.40

    These printed T-shirts will keep baby happy for hours with their fun prints. Delicate skin will love the 100% cotton design and contrast poppers make for lightning-quick changes.

    • Garment washed for softness
    • Fun printed logo
    • Shoulder popper fastening
    • 100% cotton
    • Machine washable

    Fun Printed T-shirt

    £12.00 £8.40

    These printed T-shirts will keep baby happy for hours with their fun prints. Delicate skin will love the 100% cotton design and contrast poppers make for lightning-quick changes.

    • Garment washed for softness
    • Fun printed logo
    • Shoulder popper fastening
    • 100% cotton
    • Machine washable

    Colourful Chino Trousers

    £20.00 £8.00

    Busy little bundles will be ready to race from playdates to special occasions in these easy-up chinos. The elasticated waist makes sure they stay put, no matter how much wriggling and crawling baby gets up to. And they match perfectly with our Baby Smart Shirt – since when was getting ready so easy?

    • Improved fit
    • Full length
    • Garment washed for softness
    • Inside adjustable waistband
    • Button waist fastening
    • Front and back pockets
    • 98% cotton 2% elastane
    • Machine washable

    Pretty Swim Hat

    £12.00 £7.20

    Our sweet swim hat is crafted from comfortable fabric to keep baby happy and that’s not all – we’ve added a velcro strap and pretty frill detail. Combine with our matching rash vest set for days on the beach.

    • Fabric provides sun protection UPF 50+
    • Machine washable

    Colourful Chino Trousers

    £20.00 £8.00

    Busy little bundles will be ready to race from playdates to special occasions in these easy-up chinos. The elasticated waist makes sure they stay put, no matter how much wriggling and crawling baby gets up to. And they match perfectly with our Baby Smart Shirt – since when was getting ready so easy?

    • Improved fit
    • Full length
    • Garment washed for softness
    • Inside adjustable waistband
    • Button waist fastening
    • Front and back pockets
    • 98% cotton 2% elastane
    • Machine washable

    Woven Bonnet

    £16.00 £11.20

    There's nothing like a traditional baby bonnet to get us oohing and aahing. But it's not just a pretty shape, it's also practical – it sticks out far enough to keep your little one's face shaded from bright sunlight and the fastening under the chin keeps it secure.

    • Supersoft velcro
    • Main 100% cotton, Lining 100% cotton
    • Machine washable

    Jersey Reversible Hat

    £16.00 £9.60

    The sun has got his hat on, hip hip hooray. Protect baby's head and keep them cool with our jersey hat in 100% breathable cotton. It’s easy to adjust, with a touch-and-close chinstrap. And if an outfit change is on the cards, simply reverse it for a different look.

    • Super soft velcro
    • 100% cotton
    • Machine washable

    Alderley Overshirt

    £70.00 £28.00

    Solve those between-season conundrums with our casual woven shirt. We've made our durable wool-mix fabric even better with a soft brushed feel, so it's ready to face the elements while keeping you warm. This piece features our signature touches, including twin-needle stitching, oversized tonal…

    • Non button-down collar
    • One button cuff
    • Relaxed fit
    • Machine washable
    • 50% wool 30% polyester 20% polyamide

    Printed Woven Play Set

    £33.00 £23.10

    Little donkeys, bunnies and birds delight on this cotton play set. There's a cute top, with bow-tied straps to match the cuffed shorts. Contrasting colours and patterns make this baby's holiday hero piece.

    • Garment washed for softness
    • Adjustable straps to fit your child as they grow
    • Outer 100% cotton
    • Lining 100% cotton
    • Machine washable

    Jersey Logo Play Set

    £26.00 £20.80

    These adorable cotton play sets are perfect for warm-weather adventures. They come in soft cotton and the poppers make changing a breeze. Choose from an appliqué heart or bouncing bunnies and get baby ready for a day in the sun.

    • Garment washed for softness
    • Elasticated neckline
    • Top 100% cotton
    • Bottoms 95% cotton 5% elastane
    • Machine washable

    Ruffly Pinafore Dress

    £26.00 £10.40

    …is just the ticket for sunny afternoons in the garden. The crossover straps are adjustable to grow with baby. Heart-shaped pockets adorn the front and it comes in candy stripes or a pretty shade of green. On chillier days, pop one of our supersoft bodies underneath to keep baby seriously cosy.

    • Textured fabric
    • Garment washed for softness
    • Fully lined
    • Adjustable straps to fit your child as they grow
    • Outer 100% cotton
    • Lining 100% cotton
    • Machine washable

    Hotchpotch Woven Dress

    £28.00 £19.60

    Prepare baby for their first party with this flutter-sleeve, full-skirted dress complete with matching knickers. The bright printed fabric will delight and we're certain that the adorable details will deliver many ‘awws’.

    • Garment washed for softness
    • Fully lined
    • Pants on sizes up to and including 18-24m
    • Adjustable straps to fit your child as they grow
    • Outer 100% cotton
    • Lining 100% cotton
    • Machine washable

    Tropical Printed Dress

    £28.00 £11.20

    Prepare baby for their first special event with this capped-sleeve, full-skirted dress with its matching knickers. The bright fun fabric has rickrack edging for a sweet finish. The adorable details will guarantee plenty of ‘awws’ at the party.

    • Garment washed for softness
    • Fully lined
    • Back button placket opening
    • Pants on sizes up to and including 18-24m
    • Pretty rickrack trim
    • Outer 100% cotton
    • Lining 100% cotton
    • Machine washable

    Slim Fit Poplin Shirt

    £45.00 £22.50

    It's simple, sharp and ready to take on the world. Whether you're at the boardroom table or the dinner table, this classic shirt works for every occasion. It's made from 100% cotton poplin and based on our bestselling Architect Shirt, but with an improved fitted shape that's perfect for pairing with…

    • Cotton poplin fabric
    • Garment washed for softness
    • Single cuff with two button fastening
    • Non button-down collar
    • Soft cutaway collar
    • Lapped side seams
    • Slim fit
    • Full length sleeves
    • Machine washable
    • 100% cotton

    Blakeney Pleated Trousers

    £90.00 £36.00

    …from a breathable cotton-linen blend for coolness and comfort. Tailoring details such as the pleated front mean they don't compromise on smartness either. Wear them with our matching cotton-linen blazer for the 9-to-5, or team with a polo shirt and trainers for styling out those warm weekends.

    • Zip fly with French bearer
    • Single front pleats
    • Tailored fit
    • Dry clean only
    • 72% cotton 26% linen 2% elastane

    Lightweight Chinos

    £60.00 £36.00

    …chinos. We've blended cool cotton with a dash of stretch, to give flexibility and comfort. Each of the five colourways (one for each day of the working week) is garment dyed for a lived-in look. Team them with a polo shirt for casual weekending, or with a shirt and blazer for watching the rugby.

    • Garment washed for a casual appearance
    • Side pockets
    • Zip fly with button fastening on waist
    • Straight leg
    • Machine washable
    • 98% cotton 2% elastane

    Colourful Woven Shorts

    £20.00 £14.00

    Energetic crawlers are no match for these durable shorts, with an elasticated waistband they'll stay put no matter how enthusiastic your little adventurer is. If you're running off to meet family, just match with a polo shirt for a smart-casual look.

    • Garment washed for softness
    • Inside adjustable waistband
    • Button waist fastening
    • Front and back pockets
    • 100% cotton
    • Machine washable

    Slim Cord Jeans

    £24.00 £19.20

    You'll be ready to run around until you drop with these cotton-cord jeans. We've washed them for added softness (yay) and added a hidden adjustable waistband to keep you comfortable. Dress them up with a polo shirt and blazer, or keep things casual with a printed tee.

    • Inside adjustable waistband
    • Slide waist fastening with mock button up to 10 years
    • Five pocket jeans styling
    • 100% cotton
    • Machine washable

    Ruffle Tights

    £10.00 £7.00

    More than just warmer-uppers, our supersoft cotton tights feature a lace trim ruffle on the back, plus a pretty contrast heel, toe and waistband. All perfect for matching back to the details on our toddler dresses – they make a thoughtful present, too.

    • 73% cotton 25% polyamide 2% elastane
    • Machine washable

    Fun Swim Hat

    £10.00 £4.00

    There’s no need to hide under a palm tree with our sweet surf hat. It’s crafted from comfortable UPF fabric, and that’s not all – we’ve added a longer part at the back to protect delicate necks. Combine with our matching rash vest and pants set for head-to-toe protection.

    • Fabric provides sun protection UPF 50+
    • Machine washable

    Hotchpotch Woven Dress

    £26.00 £18.20

    Prepare baby for their first party with this flutter-sleeve, full-skirted dress complete with matching knickers. The bright printed fabric will delight and we're certain that the adorable details will deliver many ‘awws’.

    • Garment washed for softness
    • Fully lined
    • Pants on sizes up to and including 18-24m
    • Adjustable straps to fit your child as they grow
    • Outer 100% cotton
    • Lining 100% cotton
    • Machine washable

    Pretty Swim Hat

    £12.00 £7.20

    Our sweet swim hat is crafted from comfortable fabric to keep baby happy and that’s not all – we’ve added a velcro strap and pretty frill detail. Combine with our matching rash vest set for days on the beach.

    • Fabric provides sun protection UPF 50+
    • Machine washable

    Ruffly Pinafore Dress

    £26.00 £10.40

    …is just the ticket for sunny afternoons in the garden. The crossover straps are adjustable to grow with baby. Heart-shaped pockets adorn the front and it comes in candy stripes or a pretty shade of green. On chillier days, pop one of our supersoft bodies underneath to keep baby seriously cosy.

    • Textured fabric
    • Garment washed for softness
    • Fully lined
    • Adjustable straps to fit your child as they grow
    • Outer 100% cotton
    • Lining 100% cotton
    • Machine washable

    Penrith Shirt

    £55.00 £33.00

    …of smart-casual. It's crafted from washed fabric, which is woven from different size yarns for a textured finish. Featuring a scatter-spot print, it nails comfort and distinction at the same time. A cutaway collar and contrasting buttonhole make this piece the perfect partner to your trusty chinos.

    • Garment washed for softness
    • Bottom buttonhole in contrast thread
    • Soft cutaway collar
    • Lapped side seams
    • Regular fit
    • Machine washable
    • 100% cotton

    Ashburton Short Sleeved Shirt

    £48.00 £33.60

    …short-sleeved shirt is made for garden get-togethers and sunset sangrias. Choose from two designed-in-house patterns, woven rather than printed for a textured effect. The pure slub cotton is lightweight and garment washed for softness. A cutaway collar makes this shirt the perfect partner to chinos.

    • Garment washed for softness
    • Bottom buttonhole in contrast thread
    • Lapped side seams
    • Soft cutaway collar
    • Regular fit
    • Short sleeves
    • Machine washable
    • 100% cotton

    Printed Graphic T-shirt

    £10.00 £8.00

    Baby deserves the best, which is why we've made this T-shirt from supersoft breathable cotton. It has a colourful printed graphic across the front to make the oh-so-versatile everyday design a little bit more special. Oh, and it's still fully machine washable.

    • Garment washed for softness
    • Shoulder popper fastening
    • 100% cotton
    • Machine washable

    Animal Surf Suit

    5
    Based on (4 Reviews)

    £28.00 £22.40

    When it's time for baby's first trip to the beach, pop them in this comfortable, playful surf suit. It's crafted from UPF 40 fabric to protect them from the sun and is super comfortable. The zip down the front makes changes so easy you could do them one-handed (leaving the other one free for a…

    • Fabric provides sun protection UPF 50+
    • 80% polyamide 20% elastane
    • Machine washable

    Towelling Throw-on

    £26.00 £20.80

    Our soft towelling throw-on is just the thing to keep your little one warm and dry at the beach. With handy poppers at the front, it's a doddle to put on and will get your baby feeling nice and cosy in no time.

    • Main 79% cotton 21% polyester
    • Hood lining 100% cotton
    • Machine washable

    Linen Cotton Pattern Shirt

    £55.00 £33.00

    …agenda, slip on this breezy shirt with its wearable patterns. The soft cotton-linen blend features unique in-house-designed prints and it has a relaxed fit with a cutaway collar. It might be simple but this sleek shirt is more than qualified to be your date for gallery openings and theatre shows.

    • Garment washed for softness
    • Single cuff with two button fastening
    • Lapped side seams
    • Soft cutaway collar
    • Regular fit
    • Machine washable
    • 55% linen 45% cotton

    Double Cloth Shirt

    £60.00 £24.00

    It's time to update your weekend wardrobe. With a checked pattern on the outside and contrast pop of colour inside, our double-fabric shirt works as hard as you do. We've added a shaped hem so it looks smart even when worn untucked, and a chest patch pocket to give it a sophisticated-yet-relaxed…

    • Bottom buttonhole in contrast red thread
    • Chest pocket
    • Lapped side seams
    • Non button-down collar
    • One button cuff
    • Regular fit
    • Machine washable
    • 100% cotton

    Lynton Slim Fit Shirt

    £55.00 £27.50

    Check out this casual shirt. The classic patterns were designed in-house at Boden. Made in breathable slub cotton, it has a slim fit and a cutaway colour. Pack it in your suitcase (alongside some linen shorts) for mild nights on the terrace.

    • Garment washed for softness
    • Bottom buttonhole in contrast thread
    • Lapped side seams
    • Soft cutaway collar
    • One button cuff
    • Slim fit
    • Machine washable
    • 100% cotton

    Poplin Shirt

    5
    Based on (1 Review)

    £45.00 £22.50

    Whether it's that important presentation or a big night out, this clean and crisp shirt has it covered. Made from 100% cotton poplin for comfort and durability, it's a real wardrobe workhorse. The regular fit (with a slightly tailored waist) is comfortable enough to take you through to Sunday…

    • Cotton poplin fabric
    • Chest pocket
    • Single cuff with two button fastening
    • Non button-down collar
    • Lapped side seams
    • Machine washable
    • 100% cotton

    Pretty Frill Swimsuit

    £20.00 £10.00

    Water babies can get ready to make a BIG splash in this colourful swimsuit. Decorated with fun prints, including a yellow duck with 3D appliqué flowers on her hat, it'll stand out in busy pools. The frilly peplum skirt is for showing-off purposes, of course.

    • Main 80% polyamide 20% elastane
    • Lining 100% polyester
    • Machine washable
    • Fabric provides sun protection UPF 50+

    5 Pack Pretty Sock Box

    £20.00 £10.00

    Tiny toes will feel super-snug and comfortable in our cotton-rich socks. We’ve added a touch of delicate lace detailing, making them the perfect partner for pretty skirts and dresses. The boxed set includes five different pairs in cheerful colours, so everyone can find their favourite.

    • Packaged in a gift box
    • MUL: 79% cotton 20% polyamide 1% elastane
    • Machine washable

    Bow Detail Swimsuit

    £16.00 £8.00

    This swimsuit has ruffles on the neck and staps as well as a bow at the back to get all of the ‘awws’ in those holiday photographs. Choose from two colourful prints or an appliqué elephant. With UPF sun-protected fabric, days by the sea are as easy as ready, set, paddle…

    • 80% polyamide 20% elastane
    • Lining 100% polyester
    • Machine washable
    • Fabric provides sun protection UPF 50+

    Fun Rash Vest

    £18.00 £10.80

    Our rash vest is perfect for those lazy seaside afternoons. Made from clever UPF material to protect your little one’s skin, the fabric is stretchy too, making quick changes a doddle. Match with our bathers for an easy beachside outfit.

    • 80% polyamide 20% elastane
    • Machine washable
    • Provides sun protection, conforms to EN 13758-2 UPF 40+

    Rash Vest and Pant Set

    £26.00 £15.60

    This rash vest and shorts set is an essential for little suitcases. It gives extra protection against the sun with long sleeves and UPF fabric. The shorts are lined and roomy enough for a swim nappy and the crab and fish prints are perfect for would-be fishermen.

    • Main 80% polyamide 20% elastane
    • Lining 100% polyester
    • Machine washable
    • Fabric provides sun protection UPF 50+

    Embroidered Whales Shirt

    £18.00 £9.00

    Hey there, underwater explorers. This 100% cotton shirt is ideal for diving deep down into the blue. It features all-over embroidery in marine shades on a background of nautical stripes and has contrast chambray side details. Pop on and have a whale of a time at that party.

    • Garment washed for softness
    • All-over embroidery
    • 100% cotton
    • Machine washable

    Crochet Friends T-shirt

    £16.00 £8.00

    Head out on safari (or just around the park) with a new animal pal in this crocheted T-shirt. There are two charming 3D designs to choose from: a brave lion or a friendly elephant. The 100% cotton fabric is sueded for extra softness, while poppers at the shoulder make dressing for adventures simple.

    • Garment washed for softness
    • Shoulder popper fastening
    • 100% cotton
    • Machine washable

    Animal Adventures T-shirt

    £16.00 £6.40

    This happy T-shirt has a fun secret: lift the flap of the sueded appliqué to see the playful hidden details. Whether you choose a grinning monkey, a roaring lion or a whole jeep full of animals, the cheerful striped design features poppers on the shoulder for easy changes. Little…

    • Garment washed for softness
    • Shoulder popper fastening
    • 100% cotton
    • Machine washable

    Fun T-shirt

    £16.00 £11.20

    Lift up the flap, and what do you see? Little ones will love exploring this fun T-shirt. There’s plenty going on behind the scenes, too – delicate skin will love the 100% cotton design and hidden poppers make for lightning-quick changes.

    • Garment washed for softness
    • Shoulder popper fastening
    • 100% cotton
    • Machine washable

    Layered Word T-shirt

    £16.00 £11.20

    Give your little explorer the ultimate farmyard outfit with this supersoft cotton T-shirt. The layered design means less time getting dressed so more time to spend seeing the lambs.

    • Layered 2-in-1 sleeve
    • Garment washed for softness
    • Shoulder popper fastening
    • 100% cotton
    • Machine washable

    Floral Embroidered Dress

    £28.00 £16.80

    The fuss-free buttons and lining with matching knickers make this dress an oh-so-speedy option for little occasions. 100% cotton keeps baby cool and comfortable at a party, while smocking on the sleeves adds a special finishing touch. Now there's just the choice between gingham with floral…

    • Garment washed for softness
    • Fully lined
    • Pants on sizes up to and including 18-24m
    • Flutter logo
    • Outer 100% cotton
    • Lining 100% cotton
    • Machine washable

    Fun Surf Suit

    £28.00 £14.00

    When it's time for baby's first trip to the beach, pop them in this comfortable, playful surf suit. It's crafted from UPF fabric to protect them from the sun and is super comfortable. The zip down the front makes changes so easy you could do them one-handed (leaving the other one free for a…

    • ¾ length sleeves
    • 80% polyamide 20% elastane
    • Machine washable
    • Provides sun protection, conforms to EN 13758-2 UPF 40+

    Rash Vest Set

    £28.00 £16.80

    …rash vest set is just the thing for mini sailors making a splash at the pool or the seaside. Choose between the embroidered strawberries and the delicate broderie trim and fluoro stitching design. Either way, it's finished with frills for extra fun and has UPF 40+ sun protection to keep baby happy.

    • Main 55% polyester 40% polyamide 5% elastane
    • Lining 100% polyester
    • Machine washable
    • Fabric provides sun protection UPF 50+

    Woven Broderie Shorts

    £18.00 £12.60

    What's better than playing in shorts on a warm afternoon? Playing in these cotton shorts with delicate broderie detailing, that's what. They're fully lined to keep baby comfortable all day and the rib waistband features a drawcord so they're easy to slip on when the sun comes out.

    • Fully functional drawstring adjusts to your child's waist
    • Front pockets
    • Soft jersey waistband
    • Outer 100% cotton
    • Waistband 100% cotton
    • Lining 100% cotton
    • Machine washable

    Fun Jersey Shorts

    £14.00 £11.20

    …if it is just crawling round the back garden). Our fun and comfortable shorts with appliqués and all-over prints are designed to stay put and move with your little one, thanks to the handy drawcords and soft loopback fabric. Pockets on the front and back are perfect for baby's little treasures.

    • Garment washed for softness
    • Appliqué logo
    • Fully functional drawstring adjusts to your child's waist
    • 95% cotton 5% elastane
    • Machine washable

    Detailed Woven Dress

    £28.00 £22.40

    …Party. It has gentle gathers and embroidery across the front, a structured-but-full skirt and a lace trim at the hem. A lining through the body means it's soft against baby's skin, and it comes with matching knickers. We added an adorable final touch: two little pockets on the front for tiny hands.

    • CHK option has embroidered fabric
    • Garment washed for softness
    • Fully lined
    • Back button placket opening
    • Pants on sizes up to and including 18-24m
    • Lining 100% cotton
    • CHK: outer 99% cotton 1% polyester
    • YEL: outer 100% cotton
    • Pants 100% cotton
    • Machine washable

    Floral Woven Dress

    £26.00 £13.00

    Ta-da – with its sweet ruffles and lacy hem for extra prettiness, this dress is just made for big days out with the family. The full lining keeps it oh-so cosy for baby and it's machine washable – perfect for those unavoidable little spills and dribbles.

    • Length finishes above knee
    • Garment washed for softness
    • Fully lined
    • Back button placket opening
    • Pants on sizes up to and including 18-24m
    • Outer 100% cotton
    • Lining 100% cotton
    • Machine washable

    Animal Jersey Dress

    £18.00 £14.40

    Our classic jersey dress with cute animals and matching knickers guarantees plenty of oohs and ahhs when the family peeps into the pram. The 100% cotton is soft against baby's skin and a line of poppers down the back ensures fuss-free changes.

    • Short sleeves
    • Length finishes above knee
    • Garment washed for softness
    • Fun printed logo
    • Back popper placket opening
    • Pants on sizes up to and including 18-24m
    • 100% cotton
    • Machine washable

    Floral Embroidered Romper

    £24.00 £14.40

    …floral panel to match. The breathable cotton-linen blend stays cool in the sunshine and it's fully lined for comfort. Adjustable crossover straps with colourful buttons give little ones some growing room. Add a contrast pom-braid trim and we've got an outfit fit for the bonniest of baby bunnies.

    • Garment washed for softness
    • Elasticated hem for added fullness and stretch
    • Adjustable straps to fit your child as they grow
    • Outer 55% linen 45% cotton
    • Lining 100% cotton
    • Machine washable

    Embroidered Detail Dress

    £30.00 £21.00

    …designs. Whether you choose the intricately embroidered flowers or appliqué elephants, they'll be accompanied by a cheerful pom-braid trim. Crafted from textured cotton and with a full lining that's soft against baby's skin, the design comes with matching knickers for a party-ready combo.

    • Textured fabric
    • Garment washed for softness
    • Fully lined
    • Back button placket opening
    • Pants on sizes up to and including 18-24m
    • MUL: main 96% cotton 4% polyester
    • ORA: main 100% cotton
    • Lining 100% cotton
    • Machine washable

    Jungle Embroidered Dress

    £24.00 £9.60

    …flowers are splashed across the front, joined by fun embroidered creatures. We've added a contrasting pom-braid trim to the ruffled hem, cap sleeves and neck and poppers at the back for hassle-free changes. With the matching jersey knickers, baby will be enchanted by the playful animal pals.

    • Garment washed for softness
    • Appliqué logo
    • Back popper placket opening
    • Pants on sizes up to and including 18-24m
    • 100% cotton
    • Machine washable

    Jersey Reversible Hat

    £16.00 £9.60

    The sun has got his hat on, hip hip hooray. Protect baby's head and keep them cool with our jersey hat in 100% breathable cotton. It’s easy to adjust, with a touch-and-close chinstrap. And if an outfit change is on the cards, simply reverse it for a different look.

    • Super soft velcro
    • 100% cotton
    • Machine washable

    Fun Jersey Shorts

    £16.00 £12.80

    …if it is just crawling round the back garden). Our fun and comfortable shorts with appliqués and all-over prints are designed to stay put and move with your little one, thanks to the handy drawcords and soft loopback fabric. Pockets on the front and back are perfect for baby's little treasures.

    • Garment washed for softness
    • Appliqué logo
    • Fully functional drawstring adjusts to your child's waist
    • 95% cotton 5% elastane
    • Machine washable

    Animal Surf Suit

    5
    Based on (4 Reviews)

    £28.00 £22.40

    When it's time for baby's first trip to the beach, pop them in this comfortable, playful surf suit. It's crafted from UPF 40 fabric to protect them from the sun and is super comfortable. The zip down the front makes changes so easy you could do them one-handed (leaving the other one free for a…

    • Fabric provides sun protection UPF 50+
    • 80% polyamide 20% elastane
    • Machine washable

    Towelling Throw-on

    £26.00 £20.80

    Our soft towelling throw-on is just the thing to keep your little one warm and dry at the beach. With handy poppers at the front, it's a doddle to put on and will get your baby feeling nice and cosy in no time.

    • Main 79% cotton 21% polyester
    • Hood lining 100% cotton
    • Machine washable

    Printed Graphic T-shirt

    £10.00 £8.00

    Baby deserves the best, which is why we've made this T-shirt from supersoft breathable cotton. It has a colourful printed graphic across the front to make the oh-so-versatile everyday design a little bit more special. Oh, and it's still fully machine washable.

    • Garment washed for softness
    • Shoulder popper fastening
    • 100% cotton
    • Machine washable

    Woven Bonnet

    £16.00 £11.20

    There's nothing like a traditional baby bonnet to get us oohing and aahing. But it's not just a pretty shape, it's also practical – it sticks out far enough to keep your little one's face shaded from bright sunlight and the fastening under the chin keeps it secure.

    • Supersoft velcro
    • Main 100% cotton, Lining 100% cotton
    • Machine washable

    Detailed Woven Dress

    £28.00 £14.00

    …Party. It has gentle gathers and embroidery across the front, a structured-but-full skirt and a lace trim at the hem. A lining through the body means it's soft against baby's skin, and it comes with matching knickers. We added an adorable final touch: two little pockets on the front for tiny hands.

    • CHK option has embroidered fabric
    • Garment washed for softness
    • Fully lined
    • Back button placket opening
    • Pants on sizes up to and including 18-24m
    • Lining 100% cotton
    • CHK: outer 99% cotton 1% polyester
    • YEL: outer 100% cotton
    • Pants 100% cotton
    • Machine washable

    Animal Jersey Dress

    £18.00 £14.40

    Our classic jersey dress with cute animals and matching knickers guarantees plenty of oohs and ahhs when the family peeps into the pram. The 100% cotton is soft against baby's skin and a line of poppers down the back ensures fuss-free changes.

    • Short sleeves
    • Length finishes above knee
    • Garment washed for softness
    • Fun printed logo
    • Back popper placket opening
    • Pants on sizes up to and including 18-24m
    • 100% cotton
    • Machine washable

    Floral Embroidered Dress

    £30.00 £18.00

    The fuss-free buttons and lining with matching knickers make this dress an oh-so-speedy option for little occasions. 100% cotton keeps baby cool and comfortable at a party, while smocking on the sleeves adds a special finishing touch. Now there's just the choice between gingham with floral…

    • Garment washed for softness
    • Fully lined
    • Pants on sizes up to and including 18-24m
    • Flutter logo
    • Outer 100% cotton
    • Lining 100% cotton
    • Machine washable

    Woven Broderie Shorts

    £18.00 £12.60

    What's better than playing in shorts on a warm afternoon? Playing in these cotton shorts with delicate broderie detailing, that's what. They're fully lined to keep baby comfortable all day and the rib waistband features a drawcord so they're easy to slip on when the sun comes out.

    • Fully functional drawstring adjusts to your child's waist
    • Front pockets
    • Soft jersey waistband
    • Outer 100% cotton
    • Waistband 100% cotton
    • Lining 100% cotton
    • Machine washable

    Rash Vest Set

    £28.00 £16.80

    …rash vest set is just the thing for mini sailors making a splash at the pool or the seaside. Choose between the embroidered strawberries and the delicate broderie trim and fluoro stitching design. Either way, it's finished with frills for extra fun and has UPF 40+ sun protection to keep baby happy.

    • Main 55% polyester 40% polyamide 5% elastane
    • Lining 100% polyester
    • Machine washable
    • Fabric provides sun protection UPF 50+

    Fun Surf Suit

    £28.00 £14.00

    When it's time for baby's first trip to the beach, pop them in this comfortable, playful surf suit. It's crafted from UPF fabric to protect them from the sun and is super comfortable. The zip down the front makes changes so easy you could do them one-handed (leaving the other one free for a…

    • ¾ length sleeves
    • 80% polyamide 20% elastane
    • Machine washable
    • Provides sun protection, conforms to EN 13758-2 UPF 40+

    Embroidered Detail Dress

    £30.00 £21.00

    …designs. Whether you choose the intricately embroidered flowers or appliqué elephants, they'll be accompanied by a cheerful pom-braid trim. Crafted from textured cotton and with a full lining that's soft against baby's skin, the design comes with matching knickers for a party-ready combo.

    • Textured fabric
    • Garment washed for softness
    • Fully lined
    • Back button placket opening
    • Pants on sizes up to and including 18-24m
    • MUL: main 96% cotton 4% polyester
    • ORA: main 100% cotton
    • Lining 100% cotton
    • Machine washable

    Floral Woven Dress

    £26.00 £13.00

    Ta-da – with its sweet ruffles and lacy hem for extra prettiness, this dress is just made for big days out with the family. The full lining keeps it oh-so cosy for baby and it's machine washable – perfect for those unavoidable little spills and dribbles.

    • Length finishes above knee
    • Garment washed for softness
    • Fully lined
    • Back button placket opening
    • Pants on sizes up to and including 18-24m
    • Outer 100% cotton
    • Lining 100% cotton
    • Machine washable

    Slim Fit Garment-dyed Shirt

    £50.00 £25.00

    This smart cotton-poplin shirt is all about the checks. The pattern is combined with a modern slim shape and a button-down collar to create a workwear classic. Thanks to our special garment-dyeing process, it has a unique finish and it's been washed to feel supersoft.

    • Cotton poplin fabric
    • Garment washed for a casual appearance
    • Chest pocket
    • Single cuff with two button fastening
    • Lapped side seams
    • Button-down collar
    • Slim fit
    • Machine washable
    • 100% cotton
    • Garment dyed (see aftercare guidelines page)

    Long Sleeve Stripe T-Shirt

    £30.00 £15.00

    Complete your wardrobe with this long-sleeved striped T-shirt. Soft cotton jersey teams up with easy stripes and a versatile crew neck to make this an essential you'll reach for again and again. The textured rib on the neck adds subtle detail, while the classic colours work perfectly with weekday…

    • Garment washed for softness
    • Machine washable
    • 100% cotton

    Graphic T-shirt

    5
    Based on (2 Reviews)

    £25.00 £17.50

    If you want quality cotton T-shirts with plenty of personality, these are the ones for you. With unique graphics we designed in-house, they’re made of slub jersey which is as comfortable as it is durable. We find they’re best styled with sand between your toes.

    • Slub jersey
    • Machine washable
    • 100% cotton

    Stripe T-shirt

    £25.00 £17.50

    Our top quality T-shirts are the foundation of a stylish summer wardrobe. This one is made from slub cotton that's soft against skin and features horizontal stripes in a choice of bold colours.

    • Garment washed for softness
    • Machine washable
    • 100% cotton

    Fun Pocket Bathers

    £16.00 £9.60

    Seaside splashing is much more fun with friends – which is why these bathers take their pocket pals everywhere with them. There's a cheery crab on striped seersucker and a checked turtle who just can't wait to dive in. The water-baby-sized option has a nappy lining, while older swimmers are…

    • Lining up to and including 18-24m: 100% cotton
    • Lining from 2-3y upwards 100% polyester
    • Elasticated waist with functional drawstring
    • Main 64% polyester 36% cotton
    • Machine washable
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