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novelty

Our fabulous wellies cause a real splash when co-ordinated with our novelty welly liners and outerwear. Rubber upper with a printed cotton lining and a rubber sole.

  • Man-made upper and sole
  • Textile lining and insock

Wellies

£24.00

Munching giraffe, snappy alligator and wandering whale… our colourful appliqué animals are as active as your little one. Each T-shirt comes in supersoft 100% cotton with concealed poppers on the shoulder for easy dressing and of course they’re machine washable.

  • Garment washed for softness
  • 3D detail
  • Shoulder popper fastening
  • 100% cotton
  • Machine washable

Novelty T-shirt

£16.00

5
(5 reviews)

Our soft towelling throw-on is just the thing to keep your little one warm and dry at the beach. With handy poppers at the front, it's a doddle to put on and will get your baby feeling nice and cosy in no time.

  • STR option only: Poppers are removed from the side seams because of the applique technique
  • Main 82% cotton 18% polyester
  • Hood lining 100% cotton
  • Machine washable

Novelty Towelling Throw-on

£26.00

5
(1 review)

Munching giraffe, snappy alligator and wandering whale… our colourful appliqué animals are as active as your little one. Each T-shirt comes in supersoft 100% cotton with concealed poppers on the shoulder for easy dressing and of course they’re machine washable.

  • Garment washed for softness
  • 3D detail
  • Shoulder popper fastening
  • 100% cotton
  • Machine washable

Novelty T-shirt

£18.00

5
(5 reviews)

What to wear on the quest for unicorns? Meet our (brushed cotton) skirt of power. Two appliqué creatures catch the light with every swish. Fully lined with a stretchy waistband, this comfortable navy skirt allows for magical all-day adventures.

  • Half elasticated back waist
  • Outer 100% cotton
  • Lining 100% cotton
  • Machine washable

Novelty Skirt

£30.00

This furry friend is raring to come along on playdates, walks in the park and trips with the grown-ups. With its 3D ears and a shiny cotton nose, you couldn't get a more purrfect bag. The spotty-lined interior is great for keeping Mini adventure essentials safely tucked away.

  • 100% polyester
  • Sponge clean only

Novelty Bag

£20.00

Baby will feel totally roar-some in our knitted dino jacket with soft 3D spikes, or pick up a penguin when it's colder. We didn't forget about the practical details – mock-wooden buttons make it easy to secure, and a cosy knit keeps them warm on the chilliest of days.

  • 60% cotton 30% polyamide 10% wool
  • Machine washable

Novelty Knitted Jacket

£35.00

Built for comfort, our cosy jersey sweat trousers are perfect for a roarsome playtime with their bouclé star knees or dog knees details with 3D ears. Contrast drawstrings mean a snug fit for ever-active little ones.

  • Garment washed for softness
  • Appliqué logo
  • Fully functional drawstring adjusts to your child's waist
  • 95% cotton 5% elastane
  • Machine washable

Novelty Knee Patch Trousers

£18.00

Lift-the-flap books are always the most fun to read. We've borrowed the idea and added something special to our supersoft 100% cotton T-shirts. Open the panels on our appliqué designs for a cheeky surprise. The relaxed fit and easy crew neck makes them extra comfortable for all-day adventures.

  • Appliqué and embroidery logo
  • 100% cotton
  • Machine washable

Novelty Pet T-Shirt

£22.00

Surprise: an adorable appliqué animal has made its home on this anorak. Thanks to a furry sherpa lining – even on the hood – and showerproof fabric with storm cuffs, it's the cosiest place to be. Slip it on and the fluffy friend can join for a walk, whatever the weather.

  • Shower resistant
  • Outer 100% polyester
  • Lining 100% polyester
  • Filling 100% polyester
  • Rib 99% polyester 1% elastane
  • Machine washable

Novelty Sherpa-Lined Anorak

£46.00

This denim dress is the cat's whiskers – literally. The yoke features a cute embroidered kitty's face, complete with playful ear flaps and sparkly detailing. We've frayed the edges of the sleeves and hem to add to the relaxed style, while gathers create a pretty full skirt.

  • Outer 100% cotton
  • Lining 80% polyester 20% cotton
  • Machine washable

Denim Novelty Dress

£26.00

Who said smart shoes can't be fun? We've given ours the wow factor with cute animal appliqués. The touch-and-close fastenings mean they're easy to pop on for impromptu adventures. And cushioned heels and leather linings keep your feet nice and comfortable when you're running wild.

  • Adjustable touch and close fastening
  • Leather upper, lining and insock
  • Man-made sole

Novelty Mary Janes

£35.00

We've found a great recipe we'd like to share. Take one pair of slippers, add a generous faux fur lining, a dash of suede, intricate detailing and ta-dah – say hello to a furry friend. The embroidery and appliqué features will bring delightful characters to life.

  • Leather upper
  • Textile lining and insock 100% polyester faux fur
  • Man-made sole

Novelty Suede Slippers

£24.00

Whiskers on kittens, pockets and 3D detailing are a few of our favourite things. That's why we've embroidered a pair of cats' faces – complete with 3D ears – onto the back pockets of our vintage denim skirt. An elasticated waist adjuster means it's comfortable too.

  • Embroidery detail on back pockets
  • Inside adjustable waistband
  • 98% cotton 2% elastane
  • Machine washable

Novelty Pocket Denim Skirt

£24.00

Our soft towelling throw-on is just the thing to keep your little one warm and dry at the beach. With handy poppers at the front, it's a doddle to put on and will get your baby feeling nice and cosy in no time.

  • STR option only: Poppers are removed from the side seams because of the applique technique
  • Main 82% cotton 18% polyester
  • Hood lining 100% cotton
  • Machine washable

Novelty Towelling Throw-on

£24.00

5
(1 review)

As if the supersoft merino blend wasn't enough, this jumper is bursting with character too. Decorated with a choice of fun designs, it's the life of the party (or just extra fun during a stroll in the park). Pops of colour at the cuffs and contrast tipping complete an everyday, playful look.

  • NNV: 49% wool 48% cotton 1% metallised fibre 1% polyester 1% polyamide
  • DGY: 50% wool 48% cotton 1% polyamide 1% metallised fibre
  • Other colours: 50% wool 50% cotton
  • Machine washable
  • Relaxed fit
  • Length finishes at low hip
  • Full length sleeves
  • Side splits at hem
  • Stepped hem, longer at the back

Novelty Dog Embroidery Romy Jumper

£75.00

Fill up your sock drawer with this seven-pack of cotton-rich pairs. With a different design for each day of the week, your toes will be spoilt for choice. Dance around in disco-themed socks or wear animal friends on your feet. They come in a box, making them an ideal present.

  • MUL: Stripes 79% cotton 20% polyamide 1% elastane, Star/ Skates 73% cotton 26% polyamide 1% elastane, Rainbow 66% cotton 24% polyamide 9% acrylic 1% elastane, Planet 69% cotton 23% polyamide 7% acrylic 1% elastane
  • SPT: Animals 78% cotton 20% polyamide 1% polyester 1% elastane, Spots 61% cotton 21% polyester 17% polyamide 1% elastane
  • Packaged in a gift box
  • MET: 46% cotton 24% polyamide 22% polyester 7% metallic yarns 1% elastane
  • Machine washable

Novelty/Fluffy Spot 7 Pack Sock Box

£20.00

Our fabulous wellies cause a real splash when co-ordinated with our novelty welly liners and outerwear. Rubber upper with a printed cotton lining and a rubber sole.

  • Man-made upper and sole
  • Textile lining and insock

Wellies

£24.00

RAWR. ARRRGH. Whichever the roar, our hoodie fits the part. 3D appliqués, neon touches and clever textured details bring this jumper to life to surprise siblings and strangers alike. However tough it looks, this is one soft hoodie, made from comfortable jersey for everyday dressing up.

  • Appliqué and embroidery logo
  • 100% cotton
  • Machine washable

Novelty Zip-up Hoodie

£40.00 £24.00

4.8
(4 reviews)

Munching giraffe, snappy alligator and wandering whale… our colourful appliqué animals are as active as your little one. Each T-shirt comes in supersoft 100% cotton with concealed poppers on the shoulder for easy dressing and of course they’re machine washable.

  • Garment washed for softness
  • 3D detail
  • Shoulder popper fastening
  • 100% cotton
  • Machine washable

Novelty T-shirt

£16.00 £9.60

5
(5 reviews)

Munching giraffe, snappy alligator and wandering whale… our colourful appliqué animals are as active as your little one. Each T-shirt comes in supersoft 100% cotton with concealed poppers on the shoulder for easy dressing and of course they’re machine washable.

  • Garment washed for softness
  • 3D detail
  • Shoulder popper fastening
  • 100% cotton
  • Machine washable

Novelty T-shirt

£16.00 £9.60

5
(5 reviews)

Who would have thought getting swallowed up by a shark could feel this cosy? Our novelty hoodie features fearsome eyes, a fin and teeth. But inside it's really soft – and there's even a zip catch guard to protect delicate skin.

  • Garment washed for softness
  • Outer 100% cotton
  • Lining 100% cotton
  • Rib 97% cotton 3% elastane
  • Machine washable

Novelty Zip-up Hoodie

£33.00 £19.80

5
(2 reviews)

Our novelty tees may be fun and easy to wear, but they'll get friends and siblings squealing – simply lift the flaps to reveal underwater surprises. Featuring seaside stripes and a soft cotton finish, they're a real treat (with added trick).

  • Appliqué and embroidery logo
  • 100% cotton
  • Machine washable

Novelty Summer T-shirt

£20.00 £12.00

5
(1 review)

Who would have thought getting swallowed up by a shark could feel this cosy? Our novelty hoodie features fearsome eyes, a fin and teeth. But inside it's really soft – and there's even a zip catch guard to protect delicate skin.

  • Garment washed for softness
  • Outer 100% cotton
  • Lining 100% cotton
  • Rib 97% cotton 3% elastane
  • Machine washable

Novelty Zip-up Hoodie

£33.00 £19.80

5
(2 reviews)

Our soft towelling throw-on is just the thing to keep your little one warm and dry at the beach. With handy poppers at the front, it's a doddle to put on and will get your baby feeling nice and cosy in no time.

  • STR option only: Poppers are removed from the side seams because of the appliqué technique
  • Main 82% cotton 18% polyester
  • Hood lining 100% cotton
  • Machine washable

Novelty Towelling Throw-on

£24.00 £19.20

5
(1 review)

These bold shoes are always ready for their next adventure, with a clever slip-on design that’s perfect for speedy getaways. The soft canvas uppers are decorated with an appliqué stripy skull and crossbones, or a huge shark with 3D teeth – don't worry, he doesn't bite!

  • Canvas upper, lining and insock
  • Man-made sole

Novelty Slip-on Shoes

£28.00 £14.00

5
(2 reviews)

These everyday shoes are all about the good times. Embroidered eyes and whiskers plus irresistible 3D ears bring a little furry friend to life on each foot. Did we mention the super-cool metallic colour? Super-springy soles will have them jumping, hopping and skipping to their heart's content.

  • Textile and leather upper
  • Textile lining and insock
  • Man-made sole

Novelty Canvas Shoes

£28.00 £16.80

3.3
(6 reviews)

What do sweet strawberries and friendly dinosaurs have in common? They can both be found full of flutter and appliqué details on our twirl-worthy skirt. It has a stretchy waistband with a functional drawcord, plus handy pockets for storing all those super-important afternoon snacks. The full…

  • Elasticated waist with functional drawstring
  • Main 100% cotton
  • Lining 100% cotton
  • Machine washable

Novelty Pocket Skirt

£30.00 £15.00

5
(6 reviews)

Our soft towelling throw-on is just the thing to keep your little one warm and dry at the beach. With handy poppers at the front, it's a doddle to put on and will get your baby feeling nice and cosy in no time.

  • STR option only: Poppers are removed from the side seams because of the appliqué technique
  • Main 82% cotton 18% polyester
  • Hood lining 100% cotton
  • Machine washable

Novelty Towelling Throw-on

£24.00 £19.20

5
(1 review)

What's that little creature on the floor? No it's not a mouse, it's the novelty animal face with 3D ears on our floral print sandals. The padded footbed on this leather design will keep tiny toes comfortable all day long. Time to scurry away to the climbing frame, garden playdate or beyond.

  • Padded leather insock
  • Adjustable touch and close fastening
  • Leather upper
  • Man-made sole
  • Synthetic lining

Leather Padded Sandals

£30.00 £24.00

5
(12 reviews)
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