Sweet William

It might just be us but we think brighter is better. That’s why our heavier-weight leggings come in bold red and blue prints. In cosy new fabric, they’re super comfortable and wonderfully stretchy, so you can run, jump and reach for the sky.

  • 93% cotton 7% elastane
  • Machine washable

Beam Red Sweet Hearts Fun Cosy Leggings

£20.00 £14.00

( review)

Get ready to jump headfirst into this enchanting top and and race towards all those adventures. Made from cotton, it's a supersoft piece that matches casual jeans or smart skirts. The ruffle detailing looks at its best when fluttering in the breeze.

  • Back button placket opening
  • Main 100% cotton
  • Lining 100% cotton
  • Machine washable

Parisian Pink Sweet Hearts Printed Ruffle Top

£28.00 £19.60

( review)

The dictionary definition of 'jumpsuit' is: a one-stop outfit, easy to wear and even easier to put on. That translates to more time spent running, climbing and playing outside – and we'd call that a result. This jumpsuit has a double ruffle down the front, a colour-contrasting functional drawstring…

  • Fully functional drawstring adjusts to your child's waist
  • Concealed back zip
  • PRP: 100% cotton
  • GRN: 57% cotton 43% lyocell
  • Machine washable

Khaki Green Sweet Hearts Frilly Woven Jumpsuit

£40.00 £28.00

( review)

Variety is the spice of life – so we’ve added lots of it to this eye-catching dress. The viscose fabric is ideal for swishing through sunlit Sundays, while the drop frill hem makes it even drapier. A choice of intricate prints – hearts or stars – will have everyone ooh-ing and ahh-ing at family…

  • 100% viscose
  • Machine washable

Beam Red Sweet Hearts Frill Sleeve Printed Dress

£32.00 £22.40

( review)

We’ve taken the classic vest shape and added some pretty ruffles. With sweet detailing and a rainbow of colours to choose from, finding your perfect shade will be no trouble at all. Ready, set, sun!

  • Sizes up to and including 4-5y have a keyhole opening
  • 50% cotton 50% modal
  • Machine washable

Pretty Vest

£11.00 £5.50

4.8
(12 reviews)

Whether you’re heading to the park with friends or stuck at home tidying your room, our cool shirt is super-comfortable, making it great for work or play. The brushed cotton design has a sweet curved collar and handy pockets.

  • 100% cotton
  • Machine washable

Check Shirt

£28.00 £14.00

( review)

This sweet little romper is crafted from soft 100% organically grown cotton to feel lovely and smooth against baby's skin. The appliqué teddy has plenty of aww factor, and we've thrown on some poppers along the shoulders and inside legs to make emergency changes easier.

  • Ribbed fabric for extra stretch
  • Organically grown cotton, grown without pesticides and fertilisers, cotton has been certified by an independent body
  • Garment washed for softness
  • Inside leg popper fastening
  • Double shoulder opening up to 3-6m, single shoulder opening 6-12m and above
  • 100% cotton
  • Machine washable

Teddy Appliqué Romper

£22.00 £11.00

( review)

Chilly toes? No problem. These fluffy slippers are perfect for wearing around the house when there's a nip in the air. They're furry inside and out with a spotty sole underfoot. Complete with ears and embroidered face, they're as sweet as they are soft.

  • Textile upper and lining 100% polyester faux fur
  • Textile sole
  • Machine washable

Llama Slipper Boots

£18.00 £12.60

( review)

This sweet little romper is crafted from soft 100% organically grown cotton to feel lovely and smooth against baby's skin. The appliqué teddy has plenty of aww factor, and we've thrown on some poppers along the shoulders and inside legs to make emergency changes easier.

  • Ribbed fabric for extra stretch
  • Organically grown cotton, grown without pesticides and fertilisers, cotton has been certified by an independent body
  • Garment washed for softness
  • Inside leg popper fastening
  • Double shoulder opening up to 3-6m, single shoulder opening 6-12m and above
  • 100% cotton
  • Machine washable

Teddy Appliqué Romper

£22.00 £11.00

( review)

We added as many pretty touches as we could to this sweet sleeveless top. The elegant drapey design has dainty keyhole detailing and delicate pleats. A hook-and-eye fastening at the neck means you can wear it two ways: closed for a round neck or open for a V.

  • 100% viscose
  • Machine washable
  • Semi-fitted shape
  • Length finishes at low hip
  • Sleeveless
  • Keyhole and button fastening at front neck

Clara Top

£55.00 £22.00

3.5
(24 reviews)

Wriggle your little one's feet into a different pair of socks each day with this seven-pack of sweet designs. These cotton-rich pairs are soft on delicate skin and decorated with some of our favourite designs. The socks come in a special box too, making them a lovely present.

  • Packaged in a gift box
  • MUL: 78% cotton 21% polyamide 1% elastane
  • STR: 80% cotton 19% polyamide 1% elastane
  • MPT: 79% cotton 20% polyamide 1% elastane
  • Machine washable

7 Pack Sock Box

£20.00 £10.00

( review)

Wriggle your little one's feet into a different pair of socks each day with this seven-pack of sweet designs. These cotton-rich pairs are soft on delicate skin and decorated with some of our favourite designs. The socks come in a special box too, making them a lovely present.

  • Packaged in a gift box
  • MUL: 78% cotton 21% polyamide 1% elastane
  • STR: 80% cotton 19% polyamide 1% elastane
  • MPT: 79% cotton 20% polyamide 1% elastane
  • Machine washable

7 Pack Sock Box

£18.00 £10.80

( review)

Spotted: the perfect pyjamas for the festive season. Choose from a charming snowman wearing a scarf or a sweet robin under gold holly leaves, complete with sparkling thread to bring the designs to life. This soft velour set has a cosy feel with a comfortable scoop neck, and the elasticated waistband…

  • 80% cotton 20% polyester
  • Machine washable

Velour Pyjama Set

£26.00 £15.60

( review)

…knee. Our Boden-exclusive Wild Bloom print in blue rose, ivory and pink gives this dress a modern edge, while the cinched waist and fully lined design make it flattering and comfortable to wear day and night. The back has a sweet peekaboo opening to show a little skin – what are you waiting for?

  • Outer 100% silk, Lining 100% polyester
  • Dry clean only
  • Relaxed fit
  • Length finishes below knee
  • Full length sleeves
  • Keyhole and button fastening at back neck

Jemima Ruffle Dress

£250.00 £150.00

5
(1 review)

This sleepsuit is crafted from supersoft organically grown cotton and has built-in feet and long sleeves to keep your baby warm. A fun all-over print keeps it looking pretty sweet, too. The two smallest sizes have handy integrated scratch mitts (just in case).

  • Ribbed fabric for extra stretch
  • Organically grown cotton, grown without pesticides and fertilisers, cotton has been certified by an independent body
  • Garment washed for softness
  • Easy snap opening
  • Integral scratch mitts up to 0-3m
  • Start with the golden popper to make dressing simple
  • Anti-slip spots on soles of feet on sizes 9-12m and above
  • 100% cotton
  • Machine washable
  • Keep away from fire

Fun Printed Sleepsuit

£20.00 £16.00

( review)

This sleepsuit is crafted from supersoft organically grown cotton and has built-in feet and long sleeves to keep your baby warm. A fun all-over print keeps it looking pretty sweet, too. The two smallest sizes have handy integrated scratch mitts (just in case).

  • Ribbed fabric for extra stretch
  • Organically grown cotton, grown without pesticides and fertilisers, cotton has been certified by an independent body
  • Garment washed for softness
  • Easy snap opening
  • Integral scratch mitts up to 0-3m
  • Start with the golden popper to make dressing simple
  • Anti-slip spots on soles of feet on sizes 9-12m and above
  • 100% cotton
  • Machine washable
  • Keep away from fire

Fun Printed Sleepsuit

£20.00 £16.00

( review)

Kittens and mittens – together at last, in this charming novelty hat-and-glove set. Baby's face can peek out from under a sweet, hand-embroidered cat face. Knitted ear flaps will keep little ones cosy, while 3D feline ears poke out on top. Snug and soft mittens ensure tiny hands stay toasty warm.

  • 100% acrylic
  • Machine washable

Cat Hat & Mitten Set

£26.00 £10.40

( review)

…spinning around. Choose from brilliantly bright shades or prints in fine cotton cord or chambray, all fully lined. The elasticated waist has a velvet drawcord for a comfortable fit even when running and jumping at playtime. There are handy pockets to stash the essentials (like toys and sweets) too.

  • Elasticated waist with functional drawstring
  • Outer 100% cotton
  • Lining 80% polyester 20% cotton
  • Machine washable

Simple Colourful Skirt

£28.00 £14.00

( review)

Little accident? In a rush? Introducing your new busy morning best friend. This simple and supersoft body is easy to dress baby in, featuring an envelope neckline and handy poppers on the gusset for speedy changing. Simply mix and match with our range and little ones are all set.

  • Ribbed fabric for extra stretch
  • Garment washed for softness
  • Envelope neck for easy dressing
  • Popper opening at crotch
  • 100% cotton
  • Machine washable

Sweet Pointelle Body

£10.00

( review)

This romper has been cherry-picked for baby. We're talking a pretty print, neon pompom braid trim, frilled sleeves and smocking on the chest. It's aww in the details.

  • Elasticated hem for added fullness and stretch
  • Popper opening at crotch
  • Back popper placket opening
  • 100% cotton
  • Machine washable

Sweet Cherry Romper

£20.00

( review)

Little accident? In a rush? Introducing your new busy morning best friend. This simple and supersoft body is easy to dress baby in, featuring an envelope neckline and handy poppers on the gusset for speedy changing. Simply mix and match with our range and little ones are all set.

  • Ribbed fabric for extra stretch
  • Garment washed for softness
  • Envelope neck for easy dressing
  • Popper opening at crotch
  • 100% cotton
  • Machine washable

Sweet Pointelle Body

£12.00

( review)

Comfortable pants are a girl's best friend, so we made these from the softest cotton. This three-pack has a sporty feel, with a cool branded waistband that's elasticated for a perfect fit. A mix of playful prints means it's super fun, too.

  • Main 95% cotton 5% elastane, Waistband 69% polyamide 22% polyester 9% elastane
  • Machine washable

Sweet Heart 3 Pack Pants

£22.00

( review)

Sweet berry print. It almost sounds good enough to eat, but it's actually the design on our jersey headbands. They're made from a cotton-rich soft jersey fabric and have a fixed knot on the top – so there's no need to worry about tying a bow every morning (phew). They come in a two pack, so mini…

  • 58% cotton 42% modal

Sweet Berry 2 Pack Jersey Headbands

£12.00

( review)

This dress, with cross-back design and lightweight fabric, is perfect for warm sunny days. It's impossible not to whirl and twirl in the full skirt which has gathers at the waist for extra volume. Cheerful prints all over make it a real smile-sparking number.

  • 100% cotton
  • Machine washable

Lake Blue Sweet Berry Cross-back Printed Dress

£28.00

( review)

This four-tiered printed dress is fully lined in cotton voile and each tier is gathered with its own playful ruffle. The soft fabric is comfortable and the swishy skirt makes it a staple for play-dates and parties.

  • 100% cotton
  • Machine washable

White/Iris Purple Sweet Berry Twirly Woven Dress

£37.00

( review)

Get back to basics with our base layer jersey crop tops. Adjustable straps mean they sit just right, while hidden elastic keeps them in place so they're perfect for wearing all day. Mix and match this twin pack with our coordinating shorts for action-packed summer days.

  • 95% cotton 5% elastane
  • Machine washable

Sweet Heart 3 Pack Crop Tops

£22.00

( review)

Prepare baby for their first special event with this capped-sleeve, full-skirted dress with its matching knickers. The bright fun fabric has rickrack edging for a sweet finish. The adorable details will guarantee plenty of ‘awws’ at the party.

  • Garment washed for softness
  • Fully lined
  • Back button placket opening
  • Pants on sizes up to and including 18-24m
  • Pretty rickrack trim
  • Outer 100% cotton
  • Lining 100% cotton
  • Machine washable

Flamingo Pink Sweet Berry Tropical Printed Dress

£26.00

( review)

We love these shorts so much we put a heart on them. They're easy to pull on so it's quicker to get ready and start the day's adventures. Lightweight fabric and a loose fit keep you comfortable while you run, climb and explore.

  • Elasticated waist with functional drawstring
  • 98% cotton 2% elastane
  • Machine washable

Khaki Green Sweet Hearts Heart Pocket Shorts

£22.00

( review)

These loose printed trousers are just waiting to be whooshed around at high speed. The elasticated waistband and drapey viscose fabric come together to create an ultra-comfortable finish that's ideal for running about. Contrasting heart or star prints mean they're as fun as they are functional.

  • Elasticated waist with functional drawstring
  • 100% viscose
  • Machine washable

Khaki Green Sweet Hearts Hotchpotch Trousers

£30.00 £15.00

( review)

From energetic exploration to snuggle breaks, these 100% cotton bloomers are the perfect all-rounders. Choose between a ditsy berry print or embroidered flowers – both have contrasting bows and elasticated waistband and cuffs to ensure a comfy fit all day.

  • Lightweight summer fabric
  • Garment washed for softness
  • Fully functional drawstring adjusts to your child's waist
  • 100% cotton
  • Machine washable

Flamingo Pink Sweet Berry Detailed Woven Trousers

£22.00

( review)

Passport, suncream and this hotchpotch playsuit, finished with a playful pompom trim, are the only things travellers need for a perfect holiday. Made from lightweight fabric with an elasticated waist, it's easy to throw on over a swimsuit for sandcastle-building contests and visits to the nearest…

  • Elasticated back bodice
  • Adjustable straps to fit your child as they grow
  • 100% viscose
  • Machine washable

White/Pink Glo Sweet Berry Hotchpotch Woven Playsuit

£28.00

( review)

Be the envy of passing mermaids with this bikini set. With smocking at the sides and frills at the seams and hems, this colourfully printed two-piece is perfect for the pool or beach. What more do you need when splashing, swimming and surfing?

  • Outer 80% polyamide 20% elastane
  • Lining 100% polyester
  • Machine washable
  • Fabric provides sun protection UPF 50+

Warm Blue Sweet Berry Smocked Bikini Set

£26.00

( review)

Surfer girl activities can be improved with our printed set. The crew-neck top has raglan sleeves and elasticated bows at the side, while the matching bottoms have a colour-pop waistband. Time to hit the waves.

  • Outer 80% polyamide 20% elastane
  • Lining 100% polyester
  • Machine washable
  • Fabric provides sun protection UPF 50+

Warm Blue/Ivory Sweet Berry Printed Surf Set

£32.00

( review)

We heart this supersoft cotton-jersey dress. Which might have something to do with the lovable all-over print – or perhaps it's the pockets? Then there's the wavy trim on the bodice and hem, as well as a full skirt that's perfect for swishing.

  • 100% cotton
  • Machine washable

Parasol Pink Sweet Hearts Heart Print Jersey Dress

£24.00

( review)

To ensure this skirt has more than enough twirliness we've given it not one, not two, but three layers of ruffly fabric. It has a cute berry print and an elasticated waist for comfort. With a shimmering tie and a pom-braid trim, it will make every day feel like a party.

  • Elasticated waist with functional drawstring
  • 100% cotton
  • Machine washable

Purple and White Sweet Berry Printed Tiered Skirt

£24.00

( review)

These cotton leggings are ready for anything, whether it's hanging off the monkey bars or climbing up trees. The stretchy fabric keeps you comfortable, however action-packed the day gets. Choose your favourite print and team with our tunics for head-to-toe fun.

  • 92% cotton 8% elastane
  • Machine washable

Pink Glo & White Sweet Berry Fun Cropped Leggings

£14.00

( review)

What's red, sweet and ready to jump some waves? Your little one in this bright strawberry swimsuit, of course. Baby will love the ruffle collar and you'll love the elasticated, easy-change fit and that it's machine washable.

  • 80% polyamide 20% elastane
  • Lining 100% polyester
  • Machine washable
  • Fabric provides sun protection UPF 50+

Novelty Summer Swimsuit

£18.00

( review)

Our sweet swim hat is crafted from comfortable fabric to keep baby happy and that’s not all – we’ve added a velcro strap and pretty frill detail. Combine with our matching rash vest set for days on the beach.

  • Fabric provides sun protection UPF 50+
  • Machine washable

Pretty Swim Hat

£12.00

( review)

Prepare baby for their first special event with this capped-sleeve, full-skirted dress with its matching knickers. The bright fun fabric has rickrack edging for a sweet finish. The adorable details will guarantee plenty of ‘awws’ at the party.

  • Garment washed for softness
  • Fully lined
  • Back button placket opening
  • Pants on sizes up to and including 18-24m
  • Pretty rickrack trim
  • Outer 100% cotton
  • Lining 100% cotton
  • Machine washable

Tropical Printed Dress

£28.00

( review)

What's red, sweet and ready to jump some waves? Your little one in this bright strawberry swimsuit, of course. Baby will love the ruffle collar and you'll love the elasticated, easy-change fit and that it's machine washable.

  • 80% polyamide 20% elastane
  • Lining 100% polyester
  • Machine washable
  • Fabric provides sun protection UPF 50+

Novelty Summer Swimsuit

£18.00

( review)

The sweet spot between smart and casual is currently occupied by this summer tunic. Ideal for slipping on over your bikini or teaming with chunky jewellery and metallic sandals, this buttoned style with flutted sleeves is cut to flatter.

  • 95% viscose 5% elastane
  • Machine washable
  • Flattering fitted shape through bust and waist
  • Length finishes at low thigh
  • ¾ length sleeves with fluted cuffs
  • Drapey jersey with stretch

Scarlett Jersey Tunic

£50.00

( review)

…and a piece you'll want to treasure. It’s designed to keep baby warm and happy during afternoon naps or morning cuddles. Delicate stitch detailing features all the way around with a contrast border for extra loveliness. This special piece comes in a sweet presentation box – ideal for gifting.

  • 100% cashmere
  • Machine washable

Cosy Cashmere Blanket

£110.00

( review)

…cashmere to keep your little one warm during chilly outdoor strolls. A functional button fastens neatly and comfortably under the chin without any pinching. Team this with anything in baby’s wardrobe to add a cosy finishing touch. This special comes in a sweet presentation box – ideal for gifting.

  • Packaged in a gift box
  • 100% cashmere
  • Machine washable

Cashmere Bonnet

£30.00

( review)

Wriggle your little one's feet into a different pair of socks each day with this seven-pack of sweet designs. These cotton-rich pairs are soft on delicate skin and decorated with some of our favourite designs. The socks come in a special box too, making them a lovely present.

  • MUL: strawberry 70% cotton 29% polamide 1% elastane. Spot 79% cotton 20% polamide 1% elastane
  • Packaged in a gift box
  • Machine washable

7 Pack Sock Box

£20.00

( review)

Ta-da – with its sweet ruffles and lacy hem for extra prettiness, this dress is just made for big days out with the family. The full lining keeps it oh-so cosy for baby and it's machine washable – perfect for those unavoidable little spills and dribbles.

  • Length finishes above knee
  • Garment washed for softness
  • Fully lined
  • Back button placket opening
  • Pants on sizes up to and including 18-24m
  • Outer 100% cotton
  • Lining 100% cotton
  • Machine washable

Floral Woven Dress

£26.00 £13.00

( review)

…our supersoft, stripy jumper. It's expertly designed in Britain and comes in 100% cashmere that’s also machine washable. A pretty trim detail features around the neckline and it fastens at the back with easy-to-dress buttons. This special piece comes in a sweet presentation box – ideal for gifting.

  • 100% cashmere
  • Machine washable

Frilly Cashmere Jumper

£60.00

( review)

This cardigan is made from a cashmere blend for the softest of cuddles with your baby. It handles spills with ease – just pop it in the machine. The pretty colours with contrast buttons are perfect for layering over dresses and the sweet stitched detailing make this a cardigan to treasure.

  • 41% cotton 32% viscose 22% polyamide 5% cashmere
  • Machine washable

Cosy Cardigan

£22.00

( review)

There’s no need to hide under a palm tree with our sweet surf hat. It’s crafted from comfortable UPF fabric, and that’s not all – we’ve added a longer part at the back to protect delicate necks. Combine with our matching rash vest and pants set for head-to-toe protection.

  • Fabric provides sun protection UPF 50+
  • Machine washable

Fun Swim Hat

£10.00

( review)

…but this rash vest and pants set is the next best thing. The UPF protective 50+ fabric is designed to keep delicate skin safe, so we cut the soft and stretchy fabric to include long sleeves and a high neck. All-over prints, appliqué cherries and a bunny with a fluffy 3D tail are a sweet bonus.

  • Main 80% polyamide 20% elastane
  • Lining 100% polyester
  • Machine washable
  • Fabric provides sun protection UPF 50+

Rash Vest and Pant Set

£28.00

( review)

Get the party started in this woven smock made from 100% cotton twill with ruffle collar and cuffs. It's lined for cosy play and features buttons down the back for easy dressing. With a sweet floral print and rickrack detailing, this top pairs perfectly with our woven bottoms.

  • Garment washed for softness
  • Centre back button opening
  • Outer 100% cotton
  • Lining 100% cotton
  • Machine washable

Flowery Woven Top

£22.00 £11.00

( review)

Your little one will look as sweet as (cherry) pie in these bodies, which are perfect for layering or simply wriggling around indoors. Made with cosy cotton and rib jersey, they are finished with a picot trim and a dainty bow on the front. This pack of five comes with a nifty drawstring bag, too.

  • Ribbed fabric for extra stretch
  • Garment washed for softness
  • Envelope neck for easy dressing
  • Popper opening at crotch
  • 100% cotton
  • Machine washable

Pretty 5 Pack Bodies

£37.00

( review)

Fit for your little prince or princess, this sleepsuit guarantees sweet dreams in stretchy organically-grown cotton that’s been sueded for softness and is expertly designed in Britain. It’s printed with London landmarks (toot, toot – black cab coming through). Complete with scratch mitts and easy…

  • Ribbed fabric for extra stretch
  • Organically grown cotton, grown without pesticides and fertilisers, cotton has been certified by an independent body
  • Garment washed for softness
  • Integral scratch mitts up to 0-3m
  • Hidden contrast popper makes dressing simple
  • Anti-slip spots on soles of feet on sizes 9-12m and above
  • Easy snap opening
  • 100% cotton
  • Machine washable
  • Keep away from fire

Printed Sleepsuit

£24.00

5
(2 reviews)

First photos are just another duty the new arrival will need to be prepared for. This sleepsuit looks the part with sweet corgi embroidery and piping along the Peter Pan collar. What’s more, it’s designed in Britain and made of strokably soft suede and organically-grown cotton. It's easy to change…

  • Ribbed fabric for extra stretch
  • Organically grown cotton, grown without pesticides and fertilisers, cotton has been certified by an independent body
  • Garment washed for softness
  • Integral scratch mitts up to 0-3m
  • Hidden contrast popper makes dressing simple
  • Anti-slip spots on soles of feet on sizes 9-12m and above
  • Smocking detail at front
  • Back popper placket opening
  • Popper opening at crotch
  • 100% cotton
  • Machine washable
  • Keep away from fire

Corgis Sleepsuit

£24.00

3
(2 reviews)

…(finally) time for a summer playdate at the park, turn to this nostalgic romper. It’s elasticated around the legs and has adjustable straps to grow as your little one does. A sweet floral pattern is topped off by ruffles on the sleeves. You bring the picnic blanket, we’ll bring the strawberries.

  • Garment washed for softness
  • Popper opening at crotch
  • Adjustable straps to fit your child as they grow
  • Outer 100% cotton
  • Lining 100% cotton
  • Machine washable

Frilly Bubble Romper

£22.00

( review)

Sweet picot trims and a playful appliqué bunny make this cosy spotted romper a pretty special outfit. Crafted from 100% organically grown cotton without the use of nasty chemicals, it's gentle on the planet as well as on skin. The contrast gold popper makes for easy dressing.

  • Organically grown cotton, grown without pesticides and fertilisers, cotton has been certified by an independent body
  • Ribbed fabric for extra stretch
  • Popper opening at crotch
  • Double shoulder opening up to 3-6m, single shoulder opening 6-12m and above
  • 100% cotton
  • Machine washable

Bunnies Appliqué Romper

£22.00

( review)

This wonderfully soft cotton-cashmere blend blanket is an ideal present for new parents. With a sweet knitted pattern, our classic design can be passed down from sibling to sibling through the years. And you can breathe a sigh of relief after that spill – it's also machine washable.

  • 42% cotton 31% viscose 23% polyamide 4% cashmere
  • Machine washable

New Baby Knitted Blanket

£40.00

( review)

Fit for your little prince or princess, this sleepsuit guarantees sweet dreams in stretchy organically-grown cotton that’s been sueded for softness and is expertly designed in Britain. It’s printed with London landmarks (toot, toot – black cab coming through). Complete with scratch mitts and easy…

  • Ribbed fabric for extra stretch
  • Organically grown cotton, grown without pesticides and fertilisers, cotton has been certified by an independent body
  • Garment washed for softness
  • Integral scratch mitts up to 0-3m
  • Hidden contrast popper makes dressing simple
  • Anti-slip spots on soles of feet on sizes 9-12m and above
  • Easy snap opening
  • 100% cotton
  • Machine washable
  • Keep away from fire

Printed Sleepsuit

£24.00

5
(2 reviews)

…and a piece you'll want to treasure. It’s designed to keep baby warm and happy during afternoon naps or morning cuddles. Delicate stitch detailing features all the way around with a contrast border for extra loveliness. This special piece comes in a sweet presentation box – ideal for gifting.

  • 100% cashmere
  • Machine washable

Cosy Cashmere Blanket

£110.00

( review)

…cashmere to keep your little one warm during chilly outdoor strolls. A functional button fastens neatly and comfortably under the chin without any pinching. Team this with anything in baby’s wardrobe to add a cosy finishing touch. This special comes in a sweet presentation box – ideal for gifting.

  • Packaged in a gift box
  • 100% cashmere
  • Machine washable

Cashmere Bonnet

£30.00

( review)

Wriggle your little one's feet into a different pair of socks each day with this seven-pack of sweet designs. These cotton-rich pairs are soft on delicate skin and decorated with some of our favourite designs. The socks come in a special box too, making them a lovely present.

  • MUL: strawberry 70% cotton 29% polamide 1% elastane. Spot 79% cotton 20% polamide 1% elastane
  • Packaged in a gift box
  • Machine washable

7 Pack Sock Box

£20.00

( review)

Perfect for a special occasion, our sweet dress is as smart as it is pretty. The linen and cotton style is fully lined, with a detachable ribbon and a zip at the back to make getting dressed easier. It even comes with a tutu petticoat for a fuller skirt.

  • GRN: 100% cotton
  • MUL & BLU: 55% linen 45% cotton
  • MUL & BLU: lining 100% cotton
  • Machine washable

Vintage Dress

£40.00

( review)

Ta-da – with its sweet ruffles and lacy hem for extra prettiness, this dress is just made for big days out with the family. The full lining keeps it oh-so cosy for baby and it's machine washable – perfect for those unavoidable little spills and dribbles.

  • Length finishes above knee
  • Garment washed for softness
  • Fully lined
  • Back button placket opening
  • Pants on sizes up to and including 18-24m
  • Outer 100% cotton
  • Lining 100% cotton
  • Machine washable

Floral Woven Dress

£26.00

( review)

…our supersoft, stripy jumper. It's expertly designed in Britain and comes in 100% cashmere that’s also machine washable. A pretty trim detail features around the neckline and it fastens at the back with easy-to-dress buttons. This special piece comes in a sweet presentation box – ideal for gifting.

  • 100% cashmere
  • Machine washable

Frilly Cashmere Jumper

£60.00

( review)

First photos are just another duty the new arrival will need to be prepared for. This sleepsuit looks the part with sweet corgi embroidery and piping along the Peter Pan collar. What’s more, it’s designed in Britain and made of strokably soft suede and organically-grown cotton. It's easy to change…

  • Ribbed fabric for extra stretch
  • Organically grown cotton, grown without pesticides and fertilisers, cotton has been certified by an independent body
  • Garment washed for softness
  • Integral scratch mitts up to 0-3m
  • Hidden contrast popper makes dressing simple
  • Anti-slip spots on soles of feet on sizes 9-12m and above
  • Smocking detail at front
  • Back popper placket opening
  • Popper opening at crotch
  • 100% cotton
  • Machine washable
  • Keep away from fire

Corgis Sleepsuit

£24.00

3
(2 reviews)

…and ice-cream – the two key ingredients to a perfect sundae. This flippy skirt has two tiers joined by an extra frill, making a full shape to make it extra swishy. An elasticated waistband with a contrasting drawstring bow creates soft gathers for maximum twirl-ability. A skirt as sweet as dessert.

  • Elasticated waist with functional drawstring
  • 100% cotton
  • Machine washable

Sequin Appliqué Skirt

£30.00

( review)

…but this rash vest and pants set is the next best thing. The UPF protective 50+ fabric is designed to keep delicate skin safe, so we cut the soft and stretchy fabric to include long sleeves and a high neck. All-over prints, appliqué cherries and a bunny with a fluffy 3D tail are a sweet bonus.

  • Main 80% polyamide 20% elastane
  • Lining 100% polyester
  • Machine washable
  • Fabric provides sun protection UPF 50+

Rash Vest and Pant Set

£26.00

( review)

Your little one will look as sweet as (cherry) pie in these bodies, which are perfect for layering or simply wriggling around indoors. Made with cosy cotton and rib jersey, they are finished with a picot trim and a dainty bow on the front. This pack of five comes with a nifty drawstring bag, too.

  • Ribbed fabric for extra stretch
  • Garment washed for softness
  • Envelope neck for easy dressing
  • Popper opening at crotch
  • 100% cotton
  • Machine washable

Pretty 5 Pack Bodies

£35.00

( review)

Get the party started in this woven smock made from 100% cotton twill with ruffle collar and cuffs. It's lined for cosy play and features buttons down the back for easy dressing. With a sweet floral print and rickrack detailing, this top pairs perfectly with our woven bottoms.

  • Garment washed for softness
  • Centre back button opening
  • Outer 100% cotton
  • Lining 100% cotton
  • Machine washable

Flowery Woven Top

£22.00 £11.00

( review)

A sweet berry print, a playful ruffle, and a bright pom-braid trim. Sounds like the perfect top for a summer's day to us. Early morning wake-ups? The elasticated neckline makes getting dressed easy-peasy. Off on an adventure? This vest's full shape means it's loose and breezy for all-day playdates.

  • 50% cotton 50% modal
  • Machine washable

Printed Ruffle Vest

£22.00

( review)

This jacket hits the sweet spot between formal and casual – wear it for dress-down Fridays, weekends away and Sunday lunch. Made from soft suede with a comfortable twill lining, it'll take you through the chillier months with ease. Plenty of pockets for your cards, keys and glasses are another plus.

  • Internal pocket
  • Button fastening
  • Main 100% suede
  • Lining 100% polyester
  • One chest pocket
  • Two lower front pockets with flaps

Canonbury Suede Jacket

£330.00

( review)

This wonderfully soft cotton-cashmere blend blanket is an ideal present for new parents. With a sweet knitted pattern, our classic design can be passed down from sibling to sibling through the years. And you can breathe a sigh of relief after that spill – it's also machine washable.

  • 42% cotton 31% viscose 23% polyamide 4% cashmere
  • Machine washable

New Baby Knitted Blanket

£40.00

( review)

This wonderfully soft cotton-cashmere blend blanket is an ideal present for new parents. With a sweet knitted pattern, our classic design can be passed down from sibling to sibling through the years. And you can breathe a sigh of relief after that spill – it's also machine washable.

  • 42% cotton 31% viscose 23% polyamide 4% cashmere
  • Machine washable

New Baby Knitted Blanket

£40.00

( review)

This cardigan is made from a cashmere blend for the softest of cuddles with your baby. It handles spills with ease – just pop it in the machine. The pretty colours with contrast buttons are perfect for layering over dresses and the sweet stitched detailing make this a cardigan to treasure.

  • 41% cotton 32% viscose 22% polyamide 5% cashmere
  • Machine washable

Cosy Cardigan

£22.00

( review)

…and a piece you'll want to treasure. It’s designed to keep baby warm and happy during afternoon naps or morning cuddles. Delicate stitch detailing features all the way around with a contrast border for extra loveliness. This special piece comes in a sweet presentation box – ideal for gifting.

  • 100% cashmere
  • Machine washable

Cosy Cashmere Blanket

£110.00

( review)

…The contrast velvet placket makes this piece ideal if you’re dressing baby for a special occasion, while the three-button closure and round neck mean it’s easy to layer over any outfit. This special piece is expertly designed in Britain and comes in a sweet presentation box – ideal for gifting.

  • 100% cashmere
  • Machine washable

Pointelle Cashmere Cardigan

£60.00

( review)

…washable (yes, you read that right). The V-neck design with button-down placket layers easily over any outfit, while ribbed trims and cuffs will keep baby extra warm. And for a little touch of fun, the pockets feature stripes.This special piece comes in a sweet presentation box – ideal for gifting.

  • 100% cashmere
  • Machine washable

Pocket Cashmere Cardigan

£65.00

( review)

…The knitted heart or gold sparkle makes this piece ideal if you’re dressing baby for a special occasion, while the button closure and round neck mean it’s easy to layer over any outfit. This special piece is expertly designed in Britain and comes in a sweet presentation box – ideal for gifting.

  • OAT: 85% cashmere 11% polyester 4% metallised fibre
  • PNK: 100% cashmere
  • Machine washable

Cashmere Cardigan

£65.00

( review)

…The contrast velvet placket makes this piece ideal if you’re dressing baby for a special occasion, while the three-button closure and round neck mean it’s easy to layer over any outfit. This special piece is expertly designed in Britain and comes in a sweet presentation box – ideal for gifting.

  • 100% cashmere
  • Machine washable

Pointelle Cashmere Cardigan

£60.00

( review)

…washable (yes, you read that right). The V-neck design with button-down placket layers easily over any outfit, while ribbed trims and cuffs will keep baby extra warm. And for a little touch of fun, the pockets feature stripes.This special piece comes in a sweet presentation box – ideal for gifting.

  • 100% cashmere
  • Machine washable

Pocket Cashmere Cardigan

£60.00

( review)

This popover top has zips on the collar, making it easy to slip on before take-off. The bouclé plane or star motifs stand out while the funnel neck and brush-back jersey are designed for cosiness. The kangaroo pockets are perfect for stashing sweets for a journey.

  • Bouclé logo
  • Funnel neck with side zip opening
  • Main 77% cotton 23% polyester
  • Rib 100% cotton
  • Machine washable

Raglan Zip Popover Sweatshirt

£32.00

( review)

…cotton jersey dress with a stripy top has a surprise hidden in its sparkly sequin appliqué: just stroke it for some colour-change magic. If that's not enough to inspire envy in the playground, there's ruffle detailing at the waist and the skirt has pockets for stashing sweets (we won't tell).

  • 100% cotton
  • Machine washable

Sequin Colour-change Dress

£32.00

3.8
(18 reviews)

These carpenter jeans have a rugged look, with loops and pockets to keep all those essential tools (and sweets). Their relaxed fit and easy pull-on waist are designed for comfort, while reinforced Warrior Knee patches mean they won't wear out. Both the vintage-look denim or brown chino fabric are…

  • MDN: Indigo dyed (see aftercare guidelines page)
  • Warrior Knees
  • Elasticated waist with functional drawstring
  • Carpenter pocket
  • Front and back pockets
  • BRN: main 100% cotton
  • BRN: rib 100% cotton
  • MDN: 99% cotton 1% elastane
  • Machine washable

Pull-On Carpenter Trousers

£30.00 £18.00

( review)

…bugs? These trousers are ready for any expedition. Made from 100% lightweight cotton poplin, they're easy to pull on with the elasticated waistband and drawcord. Plus, they are garment dyed for a unique finish and there are six (yes, SIX) pockets – just the place for hiding snails and sweets.

  • Elasticated waist with functional drawstring
  • 100% cotton
  • Machine washable

Lightweight Cargo Trousers

£32.00

( review)

From the front, our sweet-berry-patterned swimsuit looks simple, with playful frills on the shoulder. Turn around though, and see those cheeky fluttering ruffles run over and cross behind. Contrast binding in a colour-popping tone means little beach butterflies are easy to spot.

  • Outer 80% polyamide 20% elastane
  • Lining 100% polyester
  • Machine washable
  • Fabric provides sun protection UPF 50+

Flutter Back Swimsuit

£22.00

( review)
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