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Purple

Be a sparkling star for the day in these fun Chelsea boots. These soft suede designs will add a little magic to every step with their glittery elastic sides – check out the star-shaped design. The easy pull-on style means there's more time to shine in the playground.

  • Leather upper, lining and insock
  • Man-made sole

Misty Purple Chelsea Boots

£50.00

4.7
(14 reviews)

You deserve to feel snuggly every day, so we created this softer-than-soft cardigan with a dash of mohair – it'll feel like you're wearing a fuzzy hug. Pick your colour (there are plenty to choose from) and layer it over a printed dress to show chilly afternoons who's boss.

  • GRY: 34% acrylic 27% polyamide 23% mohair 11% polyester 5% metallised fibre
  • YEL, GRN, PNK, MBL and DPR: 41% acrylic 27% polyamide 32% mohair
  • Machine washable

Dark Wisteria Purple Cosy Everyday Cardigan

£28.00 £19.60

3
(1 review)

Inject a little sparkle into the everyday with these glittery tights. They’re footless and stretchy for maximum comfort– perfect for all-day adventures. Pair with a special dress to get all set for that big party afterwards, too. Now, time to show off your newest dance moves.

  • 75% cotton 21% polyamide 2% elastane 2% metallised yarn
  • Machine washable

Blackcurrant Purple Sparkly Footless Tights

£10.00

4.5
(4 reviews)

They're part leggings, part corduroy and 100% versatile. The cord fabric means they're tough enough for exploring, while the stretchy elasticated waist makes them champions at comfort. With handy patch pockets, they could pass for smart trousers at grown-up occasions.

  • 98% cotton 2% elastane
  • Machine washable

Dark Wisteria Purple Cord Leggings

£24.00

3.6
(17 reviews)

Our favourite furry friends were feeling festive, so we dressed them up and put them on this soft T-shirt. Decorated with velvet trims and pompoms, they’re ready to get the party started with twirlable skirts or to add a little fun to everyday jeans.

  • Appliqué logo
  • 100% cotton
  • Machine washable

Blackcurrant Purple Cat Pretty Festive T-shirt

£20.00 £14.00

When there's a chill wind blowing, keep the goosebumps away with this shaggy-lined zip-up hoodie. You'll be able to carry on all your adventures in comfort and the pretty prints look great with your jeans and dresses.

  • NAV: Foil print
  • Outer 83% cotton 17% polyester
  • Body and hood lining 100% polyester
  • Sleeve lining 100% cotton
  • Machine washable

Dark Wisteria Purple Spot Printed Shaggy-lined Hoodie

£35.00

4.4
(12 reviews)

Ever wondered what would happen if animals ruled the (medieval) world? We have, and we liked it so much we turned our ideas into appliqués. This 100% cotton T-shirt adds a bit of fairy-tale magic to playtime, perfect for exploring enchanted castles and going on mysterious quests.

  • Appliqué and embroidery logo
  • 100% cotton
  • Machine washable

Roman Purple Wizard Owl Animal Kingdom T-shirt

£20.00

5
(2 reviews)

Everybody needs a T-shirt they feel they can conquer the world in, and our bestselling pointelle top is just that. It's soft and cosy, with pretty lace around the neckline and cuffs. Layer with a cardigan when it's chilly or over a tutu skirt for parties.

  • 50% cotton 50% polyester
  • Machine washable

Dark Wisteria Purple Supersoft Pointelle T-shirt

£16.00

4.9
(25 reviews)

Even the toughest outdoor adventurer needs a jumper to keep warm. Our crew-neck design is made of a super-cosy cashmere, merino wool and cotton blend – pretty perfect, huh? The stripy pattern is a timeless hit, while the contrast cuffs and hem add some fun into the mix.

  • 37% viscose 23% nylon 18% cotton 18% wool 4% cashmere
  • Machine washable

Winter Purple/Cloud Grey Stripy Raglan Crew Jumper

£30.00

In the scrum or on the sidelines, you'll love our sporty rugby shirt in soft cotton slub. Side vents keep things cool and contrast elbow patches help you dive for the try line. Thanks to the smart contrast collar and classic style, it scrubs up well for grown-up events too.

  • Woven twill placket
  • Quilted elbow patches
  • 100% cotton
  • Machine washable

Winter Purple/Grey Marl Slub Rugby Shirt

£22.00

5
(3 reviews)

This dainty dress isn't just what it seems. The flared skirt and frill detailing on the sleeves look lovely at tea parties, but the hard-wearing cord is right at home swinging from the monkey bars. With (almost) all the colours of the rainbow, it's a mix-and-match star.

  • Main 100% cotton, Lining 80% polyester 20% cotton
  • Machine washable

Dark Wisteria Purple Pretty Cord Dress

£28.00

4.6
(7 reviews)

Whether you're exploring the great outdoors, playing your favourite sport or just kicking back, these velour sweatpants will help you do it in style. Their relaxed shape and colourful, stripy ribs on the waistband and cuffs are designed to keep you comfortable. There's also a drawstring waist for a…

  • Ribbed waistband with functional drawstring
  • Main 66% cotton 34% polyester
  • Rib 91% cotton 8% polyester 1% elastane
  • Machine washable

Misty Purple Velour Sweatpants

£28.00

5
(3 reviews)

These stretchy do-anything leggings are perfect for bringing out your creative side. The simple, soft cotton design will mix and match with anything. Cosy jumper? Flippy dress? Astronaut's spacesuit? Well, two out of three isn't bad for these wardrobe all-rounders, so let your imagination run wild.

  • 95% cotton 5% elastane
  • Machine washable

Misty Purple Essential Leggings

£12.00

4.5
(11 reviews)

Whether you're heading to school or walking the dog, a bit of rain won't bother you in this warm jacket. Our shower-resistant padded design has a soft shaggy lining and cosy hood to keep you dry. Handy pockets are ideal for storing all those little essentials.

  • Shower resistant
  • Stay snug till -18°C/0°F
  • Outer 100% polyester
  • Lining 100% polyester
  • Filling 100% polyester
  • Rib 98% cotton 2% elastane
  • Machine washable

Misty Purple Padded Jacket

£61.00

4.8
(6 reviews)

What's better than a zip-up hoodie? A zip-up hoodie with fun stripes and this fluffy fabric, of course. Cold weather won't stop the day's adventures, thanks to the soft jersey-lined hood and brushed inside. Kangaroo pockets are ideal for tucking away snacks, treasures or chilly hands.

  • 100% polyester
  • Machine washable

Csarite Green/Misty Purple Teddy Zip-up Hoodie

£28.00 £19.60

5
(3 reviews)

5, 6, 7, 8... Get the band together with this playful, music-themed T-shirt. Crafted from soft, stretchy jersey with a rock 'n' roll design in bold appliqué, it's perfect for bopping around to your favourite tunes. Slip it on with your favourite jeans and get the party started.

  • Appliqué logo
  • 100% cotton
  • Machine washable

Winter Purple Rock & Roll Music Appliqué T-shirt

£20.00

5
(9 reviews)

Whether you're layering up to scale snowy mountains or crossing sunny Saharas, you need quality basics like this slub jersey T-shirt. With slub cotton and a subtle textured feel, it's ready for all of your adventures – and for the washing machine.

  • 100% cotton
  • Machine washable

Winter Purple Slub Washed T-shirt

£10.00

5
(16 reviews)

These aren't your average leggings. We've combined the comfort of this casual favourite with smart, luxurious velvet for a look that's right at home with party dresses and casual T-shirts alike. With lots of stretch, they're perfect for showing off those dance floor moves.

  • 80% cotton 16% polyamide 4% elastane
  • Machine washable

Blackcurrant Purple Velvet Leggings

£20.00

4.8
(12 reviews)

A soft velvet top and layered tulle skirt come together to make the perfect party dress (ready and raring to twirl). It has ruffle details at the waist and appliqué animals and friends to make it extra special. Now, where's that cake?

  • 100% polyester
  • Machine washable

Blackcurrant Purple Velvet Tulle Dress

£51.00

4.7
(3 reviews)

It's time to brighten up your legs (if not the weather) with these colourful tights. They feature contrast waist, heel and toes, while the ribbed cotton-rich knit keeps legs warm. And they're perfect for coordinating back to the rest of our range. Now, who's for hopscotch?

  • 75% cotton 23% polyamide 2% elastane
  • Machine washable

Dark Wisteria Purple Ribbed Tights

£10.00 £7.00

4.6
(8 reviews)

Who says fairy tales belong in books? We’ve taken inspiration from our favourite stories and stitched them into this corduroy skirt, because every day deserves a bit of magic. We haven't forgotten practicality, though – the waistband is elasticated at the back for comfort and the full skirt has lots…

  • Fully lined
  • 100% cotton
  • Machine washable

Misty Purple Knights Appliqué Skirt

£40.00 £28.00

5
(2 reviews)

These cotton leggings are (almost) as playful as you are. A bit of stretch means they're perfect for cartwheels while embroidered patterns, like a friendly cat, add a bit of extra fun. Slip them on under your favourite dress for an everyday outfit with a cheeky twist.

  • 95% cotton 5% elastane
  • Machine washable

Misty Purple Bunny Appliqué Leggings

£18.00

4.9
(7 reviews)

Trousers don't come much tougher than this. They're made from our special super-strong fabric for protection against bumps and scrapes. And they're fully lined with jersey so that they're warm and cosy, too. The zip-up pockets keep bits and bobs safe during speedy skateboard races.

  • Relaxed fit
  • Inside adjustable waistband on all sizes
  • Slide waist fastening with mock button
  • Main 70% cotton 30% polyamide
  • Lining 100% cotton
  • Machine washable

Purple Dusk Lined Skate Trousers

£37.00

5
(6 reviews)

We're dotty about this cosy long-sleeved dress. It's made from supersoft velour to keep your little one toasty at all times, and we added heart-shaped pockets to keep that fuzzy feeling going inside and out. What's more, poppers down the back make for easy dressing.

  • Back popper placket opening
  • 83% cotton 17% polyester
  • Machine washable

Misty Purple Ecru Spot Winter Velour Dress

£22.00

Fair Isle bunnies and robins hop all the way around the neck of these knitted cardigan styles. They're made from a special merino wool blend that's super soft on delicate skin. And they're fine to chuck in the washing machine, in case of those inevitable little spills and dribbles.

  • 60% cotton 30% polyamide 10% wool
  • Machine washable

Misty Purple Robins Fair Isle Cardigan

£30.00

5
(3 reviews)

Ever wondered if unicorns exist? Well, the evidence is in: take a look at this magical dress printed all over with our favourite mythical creature (and prove the doubters wrong). The fit-and-flare shape is comfortable and perfect for a party. Wear with boldly coloured tights and dancing shoes.

  • Main 54% polyester 41% viscose 5% metallised fibre, Lining 100% cotton
  • Machine washable

Blackcurrant Purple Unicorn Unicorn Jacquard Party Dress

£51.00

5
(3 reviews)

Sweet, swishable and sparkly – Mini dancing queens will love this skirt. The layered tulle with playful embellishments is perfect for showing off dance moves and having a twirl. And thanks to the stretchy elastic waist, it's comfortable enough to keep on grooving non-stop.

  • Fully lined
  • Main 100% polyester
  • Lining 100% cotton
  • Machine washable

Blackcurrant Purple Rabbits Appliqué Party Skirt

£40.00

We’ve taken the stuff that dreams are made of (plus a bit of sparkle) and sewn it into a T-shirt. Fairytale creatures with fluttery details add a bit of magic to everyday wardrobes. And the cosy cotton has a special velvet-like finish that's as soft as the clouds.

  • 100% cotton exclusive of decoration
  • Appliqué and embroidery logo
  • Machine washable

Misty Purple Unicorn Fairytale Sequin T-shirt

£22.00

5
(9 reviews)

Make like a shooting star and whizz by in this colourful cardigan. With a bold design and rainbow tipping for extra fun, this knit is perfect for layering over party dresses (or just jeans and a T-shirt). It even has a little cashmere for a supersoft feel.

  • 40% cotton 31% viscose 22% polyamide 5% cashmere 1% polyester 1% metallised fibre
  • Machine washable

Misty Purple Star Rainbow Star Cardigan

£37.00

Baby will be the best-dressed of the bunch (including the grown-ups) in this special party dress. There's loads of detail going on here: the soft jersey and tulle net skirt features ruffles and appliqué bunnies or robins, not to mention its sparkly striped top and sweet bow detailing. Phew,…

  • Appliqué logo
  • Back button placket opening
  • Bodice 76% cotton 17% polyester 7% metallised fibre
  • Skirt 100% polyester
  • Skirt lining 100% cotton
  • Machine washable

Misty Purple Robins Pretty Tulle Appliqué Dress

£32.00

4.7
(3 reviews)

When there's a chill in the air, long-sleeved T-shirts are essential. This stripy design is so slouchy and comfortable you won't want to take it off. The laid-back shape is perfect for layering: pop a polo shirt underneath or add a zip-up hoodie over the top.

  • 100% cotton
  • Machine washable

Engine Red/Purple Dusk Slub Stripe T-shirt

£20.00

4.5
(2 reviews)

Magic up a bit of extra cosiness for your outfit with a pair of knee-high socks from our two-pack. Bold stripes and lively spots mean you'll be easy to see when you're running around the park. When it's really chilly out, wear yours layered under jeans or leggings.

  • PRP: Princess 76% cotton 20% polyamide 2% polyester 1% elastane 1% metallised yarn, Star 81% cotton 18% polyamide 1% elastane
  • MUL: 80% cotton 19% polyamide 1% elastane
  • MLT: 79% cotton 20% polyamide 1% elastane
  • Machine washable

Blackcurrant Purple/Gold Star 2 Pack Knee-high Socks

£12.00 £8.40

4.5
(4 reviews)

Bucket and spade? Check. Inflatable beach ball? Check. Next up on the packing list is this pure-cotton T-shirt, featuring a choice of colourful 3D appliqués with interactive details (ooooohhhh). Now, where did we put that rubber dinghy…

  • Appliqué logo
  • 100% cotton
  • Machine washable

Dark Wisteria Purple Novelty Travel T-Shirt

£18.00 £10.80

5
(2 reviews)

This sporty polo is smart but ready for action. Made of soft-cotton piqué fabric, it's ideal for kickabouts – elbow patches with a cool star print come in handy for diving saves. The classic collar, with more of that contrast print, means it scrubs up well for grown-up occasions too.

  • 100% cotton
  • Machine washable

Winter Purple Long-sleeved Piqué Polo Shirt

£18.00 £14.40

4.4
(5 reviews)

Collecting shells, splashing in the surf, exploring in the rock pools… this bikini can keep up with all your favourite beach activities. And it’s made from stretchy nylon with UPF 50+ protection. Just take your pick from our range of fun colours.

  • Fabric provides UVA and UVB protection from the sun
  • Main 80% polyamide 20% elastane
  • Lining 100% polyester
  • Machine washable

Purple/Neon Stripe Into-the-Sea Bikini

£18.00 £12.60

4.3
(4 reviews)

Bright patterns, soft towelling fabric and an easy-to-pull-on style: these shorts are perfect for wearing to the beach. There's even a pocket on the back for keeping your ice cream money handy. They're made for seaside splashing (and waterfights at home, too).

  • Elasticated waist with functional drawstring
  • 82% cotton 18% elastane
  • Machine washable

Light Purple/Neon Grapefruit Adventure Towelling Shorts

£18.00 £9.00

4.9
(23 reviews)

What if we told you that you could look like a serious surfer, and protect your skin from the sun at the same time? Let us introduce this rash vest (made of UPF 50+ fabric). We think you’ll love the sunny colours – they're right at home on the beach.

  • ¾ length sleeves
  • Provides sun protection
  • 80% polyamide 20% elastane
  • Machine washable
  • Conforms to EN13758-2 UPF 40+

Light Purple/Neon Stripe Fun Rash Vest

£18.00 £10.80

5
(2 reviews)
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