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We imagine these sandals teamed with floaty skirts, blazing sunshine and foreign cities. Delicate circle detailing sets them apart from your go-to gladiators and a choice of simple colours makes them effortless to outfit. In soft leather, they’re comfortable to wear whether you're navigating cobbled…

  • Upper and lining leather
  • Sole man-made
  • Buckle fastening

Bright Green Circle Sandal

£60.00 £36.00

3.7
(45 reviews)

These trousers are the ideal versatile addition to your wardrobe. Pair them up with a blazer for a sophisticated look, or dress them down with a casual shirt. The tailored waistband adds traditional style while the hook and bar fastening gives a polished finish that sits flat against your body.

  • Front and back pockets
  • Flat front
  • Straight leg
  • Dry clean only
  • 100% cotton

Bright Navy Lanchester Trouser

£90.00 £36.00

2.5
(2 reviews)

Where would your smart/casual wardrobe be without a hero blazer? This one's made of lightweight cotton twill and is sharp enough for shirts but relaxed enough for tees. The jetted pockets add an extra sleek touch and it's tailored, for a perfect fit.

  • Half lined
  • Two front pockets, one chest welt pocket
  • Two internal pockets
  • Buttonhole on lapel
  • Mock horn buttons
  • Notch lapel
  • Two back vents
  • Tailored fit
  • Dry clean only
  • 100% cotton

Bright Navy Lanchester Blazer

£170.00 £119.00

5
(1 review)

All the best adventures are bold and colourful, so these soft-cotton shorts are too. We added a comfortable high waist, complete with button detail on the front pockets for a bit of extra fun.

  • Elastication at back waist
  • 100% cotton
  • Machine washable

Bright Adventure Shorts

£20.00 £14.00

4.6
(10 reviews)

Channel your inner surfer with our seriously cool board shorts. They’re quick-drying so they won’t weigh you down, and their fun neon stripe will make you unmissable in the waves. Mix and match with our other swimwear separates to find your favourite look. See you at the beach!

  • 65% cotton 35% polyamide
  • Machine washable

Bright Bluebell Daisy Board Shorts

£25.00 £20.00

3
(4 reviews)

With pockets big enough for maps and elasticated pouches for drinks, this is the ideal rucksack for exploring. Pack up your lunch in the handy internal compartments and set off to find where X marks the spot – even if that means finding your way back to school. Sigh.

  • Outer 100% cotton base with PVC coating
  • Lining 100% polyester
  • 32cm/12½" wide x 42cm/16½" high x 16cm/6¼" deep

Bright Blue Nightwatch Printed Rucksack

£29.50 £20.65

4.7
(3 reviews)

These splashtastic bikini bottoms are perfect for posing by the pool and swimming in the sea. They're made from our special SPF 50+ fabric for extra sun protection, and come in a range of playful prints and colours. Create your own set by mixing and matching with our tops.

  • Fabric provides UVA and UVB protection from the sun
  • Main 80% polyamide 20% elastane
  • Lining 100% polyester
  • Machine washable

Bright Bluebell Daisy Bikini Bottoms

£13.00 £6.50

4
(1 review)

Jumping in the pool or snorkelling in the sea – these boy shorts are ready for everything. They're made from our special SPF 50+ fabric for sun protection and come in a variety of fun prints and colours. Mix and match with our swimwear separates for the perfect holiday look.

  • Fabric provides UVA and UVB protection from the sun
  • Main 80% polyamide 20% elastane
  • Lining 100% polyester
  • Machine washable

Bright Bluebell Daisy Boy Short

£13.00 £3.90

4.4
(5 reviews)

Jeans? Dresses? Work? Play? You’ll want to wear these comfortable pumps for every occasion. Look out for soft suede, metallic leather, patent and pony (all with fun spotted insides). The pointed toe and easy-to-wear slingback give these flats a delicate style.

  • SLV: Upper mirror foil coated leather
  • Other colours: upper suede
  • Lining leather
  • Sole man-made
  • Buckle fastening

Bright Blue Cecelia Slingback Flats

£70.00 £35.00

3.4
(37 reviews)

Show your unique style with our swimwear collection. Our tankini has adjustable straps to find the perfect fit, while the fabric provides UPF 50+ protection. Pair with its matching bottoms, or mix and match with a wide range of pretty prints and cool patterns. Go on, mix things up a bit.

  • Fabric provides UVA and UVB protection from the sun
  • Only covered areas are protected
  • The protection offered by this item may be reduced with use or if stretched or wet
  • Main 80% polyamide 20% elastane
  • Lining 100% polyester
  • Machine washable

Bright Bluebell Daisy Tankini Top

£13.00 £3.90

2.3
(7 reviews)

Ruching details and playful ruffles make this swimsuit seriously special. A halterneck and clip fastening will make sure you feel comfortable and secure – even when you're perfecting your cannonball. And we just love the pretty prints, too. Best of all, the fabric provides UPF 50+ protection for…

  • Fabric provides UVA and UVB protection from the sun
  • LBL: main 80% polyamide 20% elastane
  • Lining 100% polyester
  • RED: main 55% polyester 40% polyamide 5% elastane
  • BLU: main 49% polyester 44% polyamide 7% elastane
  • Machine washable

Bright Bluebell Daisy Pretty Swimsuit

£24.00 £12.00

5
(1 review)

On chilly evenings there’s only one choice for nightwear – our cosy all-in-one pyjamas. The soft and stretchy fabric is 100% cotton jersey, and the ribbed ankles and wrists hold warmth in. It’s also got brushed insides and a fully elasticated waist for extra comfort, while the button-down front…

  • Stretchy jersey rib
  • Soft against skin
  • Brushed inside for cosiness
  • Rib cuffs for a snuggly fit
  • Fully elasticated waist for stretch and comfort
  • Easy care, machine wash and tumble dryable
  • 100% cotton
  • Snug fit, close fitting garments are less likely to catch fire so this style is designed to fit snugly, not flame resistant
  • KEEP AWAY FROM FIRE

Bright Bluebell Pony Toile All-In-One

£28.00 £19.60

The fun colours of this full skirt make it as pretty as a flower garden. We think you'll love the bright floral rosettes that stand out wherever you are. A handy tie waist and cool seersucker fabric means maximum comfort when you stretch out on the picnic blanket.

  • Outer 100% cotton, Lining 100% cotton
  • Machine washable

Bright Bluebell Stripe/Flowers Flutter Flower Skirt

£35.00 £21.00

5
(4 reviews)

Our classic short-sleeved T-shirts (with fun logos and bright prints) can be easily mixed and matched with our PJ shorts and long johns. The 100% cotton single jersey keeps you cosy all night long, whatever the weather.

  • 100% cotton
  • Machine washable
  • KEEP AWAY FROM FIRE

Ivory/ Bright Bluebell Stripe PJ T-Shirt

£18.00 £5.40

5
(2 reviews)

We've perfected the art of the year-round knit. This crew-neck is lightweight and comfortable in a soft yarn with a slight texture. Raglan sleeves give it a relaxed sporty look and it comes in a choice of simple-to-outfit colours. Wear over a tee on breezy days or cool nights.

  • Machine washable
  • 100% cotton

Bright Navy Slub Burnet Slub Crew Neck

£55.00 £16.50

4.5
(2 reviews)

You'll love this smart shift dress with its cheery logos and sparkle. This fun style has bold appliqué designs with colourful details, and some even have shimmering sequins. The light cotton fabric will keep you super-cool on hot, sunny days.

  • 100% cotton
  • Machine washable

Bright Bluebell Stripe Flowers Fun Woven Dress

£40.00 £20.00

4.9
(12 reviews)

This playsuit may be pretty but it has an adventurous side too. Its loose-fitting cotton poplin can withstand tree-climbing and the washing machine. A drawstring waist and button-down front make it easy to put on. We’ve added rickrack trimming and fluttery sleeves to help you blend in with the…

  • Elasticated waist
  • 100% cotton
  • Machine washable

Bright Bluebell Spring Daisy Pretty Playsuit

£25.00 £15.00

4.9
(7 reviews)

Which do you like the best: spots, stripes or flowers? How about all three? Practise those perfect twirls in the full, hotchpotch-print skirt. There's a handy zip down the back too – making getting dressed simple (and leaving more time to enjoy the day).

  • 100% cotton
  • Machine washable

Bright Bluebell Spring Daisy Pretty Hotchpotch Dress

£30.00 £15.00

5
(3 reviews)

This floral ditsy print dress in soft crinkle fabric is perfect for garden parties or picnics in the park. Our hotchpotch style has smocking detail and pretty little ruffle sleeves – plus we’ve added a longer-length lining for a delicate layered effect.

  • 100% cotton
  • Machine washable

Bright Bluebell Spring Daisy Crinkle Hotchpotch Dress

£28.00 £11.20

4.9
(7 reviews)

Want to dress up but don't feel like putting on a frock? Our floral jumpsuit has you covered. It's a bit smarter than jeans and a top, and it's pretty as a picture. The soft and light cotton is comfortable enough for running about after dinner. And as an added bonus, it has pockets too.

  • Elasticated waist
  • 100% cotton
  • Machine washable

Bright Bluebell Poppy Ditsy Betina Jumpsuit

£30.00 £15.00

Light and breezy, our nostalgic smock dress is great for sunny days. The lightweight cotton means you’ll be cool and comfortable, whether you’re at the seaside or enjoying an ice cream in the park. And we’ve added fun stripes to the sleeves and collar to make it super pretty too.

  • 100% cotton
  • Machine washable

Bright Bluebell Flower Bed Pretty Collar Dress

£30.00 £15.00

5
(14 reviews)

Dressing your new arrival just got simple with our easy-to-wear leggings. They're ideal for mixing and matching with our T-shirts to create perfect little outfits. And pretty picot at the hem gives these designs extra sweet points.

  • Elasticated waistband
  • 95% cotton 5% elastane
  • Machine washable

Bright Bluebell Pin Spot Baby Leggings

£13.00 £9.10

4.8
(6 reviews)

Who needs laces anyway? Not us. These easy-on, easy-off pull-ons are super comfortable (and great for a speedy getaway). In a range of prints and colours, you might just need one of each to go with everything in your wardrobe…

  • Textile upper, lining and insock
  • Man-made sole

Bright Bluebell Spring Daisy Laceless Canvas Pull-ons

£23.00 £9.20

4.4
(9 reviews)

With patchwork prints and a pretty gathered shape, this skirt is perfect for countryside adventures. It's in a lightweight fabric that's ideal for lazy, sunny days. An elasticated waistband means it's comfortable and easy to pull on, so there's more time for exploring. (Psst: have you seen the…

  • Outer 100% cotton, Lining 100% cotton
  • Machine washable

Bright Bluebell Spring Daisy Pretty Hotchpotch Skirt

£25.00 £10.00

4
(2 reviews)

It’s a jungle out there, so be ready with the animal friends on this explorer-approved skirt. These fun appliqués around the hem will make it a firm favourite. The full lining means it's an ideal companion for garden parties – whatever the weather decides to do.

  • Main 100% cotton, Lining 100% cotton
  • Machine washable

Bright Bluebell Stripe Jungle Jungle Appliqué Skirt

£40.00 £16.00

5
(2 reviews)

Need some sunshine? We've got just the top for that. The swing shape (with extra sweet fluttery sleeves) is comfortable and roomy for all that running barefoot through fields. It’s perfect for smarter days too with pretty prints and smocking around the neck.

  • Outer 100% cotton, Lining 100% cotton
  • Machine washable

Bright Bluebell Stripe Floaty Woven Top

£23.00 £16.10

4.8
(4 reviews)

Get ready for underwater adventures aplenty in your new favourite T-shirt. The big appliqués have lots of fun, exciting details. With these colourful sea creatures tagging along, you can turn any sofa into a coral reef or any playground into a pirate's shipwreck.

  • Appliqué logo
  • 100% cotton
  • Machine washable

Bright Bluebell Puffer Fish Aquatic Appliqué T-Shirt

£18.00 £9.00

5
(4 reviews)

Our pull-on trousers are great for lazy days in the garden. The elasticated waist and loose shape add extra comfort, while the turn-ups make for easy dips in the paddling pool.

  • Elasticated waist with functional drawstring
  • 100% cotton
  • Machine washable

Bright Bluebell Spring Daisy Relaxed Pull-On Trouser

£28.00 £14.00

3.5
(6 reviews)

Our dungarees are perfect for weekend dressing, whether you're hitting the shops or meeting friends at the park. This skinny-fit style comes with a choice of classic denim and printed cotton, with a bit of stretch so you can still run about. Layer with your favourite T-shirt and use the pockets to…

  • Denim options are indigo dyed (see aftercare guidelines page)
  • 98% cotton 2% elastane
  • Machine washable

Bright Bluebell Vintage Poppy Nancy Dungarees

£45.00 £31.50

4.7
(6 reviews)

Collecting shells, splashing in the surf, exploring in the rock pools… this bikini can keep up with all your favourite beach activities. And it’s made from stretchy nylon with UPF 50+ protection. Just take your pick from our range of fun colours.

  • Fabric provides UVA and UVB protection from the sun
  • Main 80% polyamide 20% elastane
  • Lining 100% polyester
  • Machine washable

Bright Bluebell Spring Daisy Into-the-Sea Bikini

£18.00 £12.60

4.3
(3 reviews)

Don’t let anything get in between you and those waves. Our bikini top's sporty shape will keep you comfortable in the water, while the fabric provides UPF 50+ protection (meaning more time in the sun). Match it with other separates in our range – there are lots of colours and prints to choose from.…

  • Fabric provides UVA and UVB protection from the sun
  • Main 80% polyamide 20% elastane
  • Lining 100% polyester
  • Machine washable

Bright Bluebell Daisy Surf Bikini Top

£11.00 £6.60

3.6
(5 reviews)

Fun colours and UPF 50+ fabric will make this halter top a standout in your bikini collection. It’s got detachable straps to mix up your look (and to keep you comfortable when riding the waves). Mix and match with our other swimwear separates for a cool poolside outfit.

  • Fabric provides UVA and UVB protection from the sun
  • Main 80% polyamide 20% elastane
  • Lining 100% polyester
  • Machine washable

Bright Bluebell Daisy Bikini Halter Top

£11.00 £5.50

4.4
(5 reviews)

You’ll be all set to play mermaids in this fun swimsuit. The colourful, contrasting prints are amaaaaazing, and like all of our swimwear fabric, it's got UPF 50+ to protect your skin against the sun.

  • Fabric provides UVA and UVB protection from the sun
  • Main 80% polyamide 20% elastane
  • Lining 100% polyester
  • Machine washable

Bright Bluebell Spring Daisy Hotchpotch Swimsuit

£18.00 £10.80

5
(5 reviews)

Need something special for your little one to wear when visitors come to call? This sweet, traditional romper set is a perfect choice. The soft cotton body makes it super comfortable, while the stripy romper in light seersucker keeps baby cool and smart. Poppers on both make dressing a snap.

  • Body: Gusset popper fastening
  • Body: Back popper placket opening
  • Body: Woven collar
  • Body: 100% cotton
  • Romper outer: 100% cotton
  • Romper bodice lining: 100% cotton
  • Romper: Gusset popper fastening
  • Romper: Adjustable straps
  • Romper: Side button placket opening
  • Machine washable

Bright Bluebell Stripe Ticking Romper Set

£28.00 £22.40

Is it a skirt? Is it shorts? No, it's a skort! Made from sporty loopback material, it's perfect if you're planning on hanging upside down at the adventure playground. And with a choice of playful prints, you don't have to compromise on girly style.

  • Elasticated waist with functional drawstring
  • BLU and MLT: outer 100% cotton, shorts 100% cotton, rib 97% cotton 3% elastane
  • GRN, LBL and RED: outer 100% cotton, shorts 100% cotton, rib 100% cotton
  • Machine washable

Bright Bluebell Flower Stamp Jersey Skort

£19.00 £11.40

3.9
(19 reviews)

Meet your new favourite everyday heels. These pointed-toe court shoes are just the right height for a hint of glamour, but low enough to dash around in. With plenty of finishes to choose from and a contrast ribbon at the back, it's a perfect match for all your best outfits.

  • NEU: Upper patent leather
  • SLV: upper mirror foil coated leather
  • BLU, YEL, BLK and NAV: upper suede
  • Lining and sole leather
  • STP: upper textile
  • Heel height 7.5cm/3"

Bright Blue The Two Part Court

£98.00 £58.80

4.2
(29 reviews)

Our supersoft PJ shorts have a gathered waist to ensure night-long comfort. The short leg length and cotton fabric keep them lightweight and airy, ideal for warmer weather. Mix and match the striped prints and fun patterns with our pyjama tops for year-round cosiness.

  • 100% cotton
  • Machine washable
  • KEEP AWAY FROM FIRE

Ivory/Bright Bluebell Stripe PJ Shorts

£16.00 £9.60

We’ve added a touch of stretchy elastane to our cotton jersey PJ bottoms for an extra-comfortable fit. Colourful prints can be mixed and matched with the rest of our nightwear range, and the gathered waist is ideal for tucking in tops on cooler nights.

  • 97% cotton 3% elastane
  • Machine washable
  • Snug fit, close fitting garments are less likely to catch fire so this style is designed to fit snugly, not flame resistant
  • KEEP AWAY FROM FIRE

Ivory/Bright Bluebell Stripe PJ Bottoms

£18.00 £14.40

5
(3 reviews)

We’ve made this T-shirt a little bit special with pretty frilled cuffs and playful trims. This soft jersey style comes in colourful prints and stripes and has sweet detailing, with poppers down the back for a full opening to make dressing (and undressing) easier.

  • Back popper placket
  • 100% cotton
  • Machine washable

Ivory/Bright Bluebell Stripe Pretty Trim T-Shirt

£15.00 £9.00

5
(8 reviews)

Ahoy there, sailors. Our socks have gone nautical with a bunch of really cool cats in hats. Whichever option you choose, the ribbed top will keep your socks nice and secure. This fun-filled five-pack means a different pair for each school day.

  • Anchor 75% cotton 24% polyamide 1% elastane, bright pink fish 76% cotton 22% polyamide 1% acrylic 1% elastane, green and pink fish 78% cotton 22% polyamide 1% elastane
  • Machine washable

5 Pack Socks

£20.00 £6.00

This wardrobe essential in flattering viscose elastane is offered in a rainbow of bright Summer colours and prints you can dress up or down.

  • 95% viscose 5% elastane
  • Machine washable
  • Fitted shape
  • Length finishes at low hip
  • Drapey jersey with stretch

Easy Vest

£29.50 £14.75

4.4
(154 reviews)

Our cotton boxers will give you day-long comfort with soft fabric and stretchy elastic waistbands. Choose from fun Nessie print pairs or bold stripes with a bright trim from this five-pack. Our designs each have a classic fly button, too.

  • Main 100% cotton, Waistband 54% polyamide 25% elastodiene 21% polyester
  • Machine washable

5 Pack Boxers

£28.00 £16.80

5
(2 reviews)

Everyone needs a good sun hat. This one's made from cotton, so it'll keep your head cool while shading your eyes from bright sunlight. Now, where's that boogie board?

  • Outer 100% cotton, Lining 100% cotton
  • Machine washable

Fisherman's Hat

£17.00 £8.50

This lightweight jumper was built with between-season days in mind. Contrast pop trims, stripy details and bright colour combinations make our crew look pretty cool. In knitted cotton that feels marvellously cosy, we think we’re on to a winner…

  • 100% cotton
  • Machine washable

Simple Crew Jumper

£25.00 £12.50

5
(1 review)

These colourful jersey pyjamas are the stuff of dreams in soft jersey. The playful hotchpotch design combines stripes and solids for a bright finish. The loose fit with stripy waistband is cool and comfortable for hotter nights.

  • 100% cotton
  • Machine washable
  • KEEP AWAY FROM FIRE

Hotchpotch Pyjamas

£26.00 £10.40

4.3
(3 reviews)

This T-shirt is bright and bold – a bit like you. We've mixed up a classic nautical print by adding even more sunny-coloured stripes. Pop it on with your favourite pair of shorts and you’re good to go.

  • 100% cotton
  • Machine washable

Colourblock Stripe T-shirt

£15.00 £9.00

4
(1 review)

You only get one chance to make a first impression, but you can wear our classic chinos again and again. Pure cotton smartypants in bright spark colours which won't fade in the wash.

  • Slim fit
  • Inside adjustable waistband on all sizes
  • Centre front button fastening
  • 100% cotton
  • Machine washable

Chinos

£26.50 £21.20

4.8
(9 reviews)

Perfect for the tropics or a sunny day closer to home, this dress comes in bright colours with a choice of appliqué sequinned characters. With a soft cotton base, it's super comfortable for hot weather explorations.

  • 100% cotton
  • Machine washable

Tropical Appliqué Dress

£26.00 £13.00

5
(9 reviews)

Sweeter than Brighton rock and candyfloss, this flirty sundress will bring you sunshine (even if the weatherman doesn't cooperate). A cinched-in waist, Ponte fabric, V-neck shape and full skirt flatter your figure, while bright colours keep things cheerful.

  • Skirt 39% cotton 29% polyamide 27% modal 5% elastane, Bodice 79% cotton 16% polyester 4% polyamide 1% elastane, Lining 100% polyester
  • Machine washable
  • Flattering shape through bust and waist leading to a gentle A-line shape
  • Length finishes at knee
  • Two front pockets
  • Medium weight ponte jersey
  • Fully lined
  • Concealed side zip

Belle Ponte Dress

£80.00 £40.00

4.6
(20 reviews)

In bright colours and soft Ponte fabric, this fit-and-flare V-neck dress is just the ticket for special days out. The A-line skirt and ruching on the sides give it a really flattering fit that'll keep you comfortable too.

  • Outer 39% cotton 29% polyamide 27% modal 5% elastane, Lining 100% polyester
  • Machine washable
  • Length finishes at knee
  • Short sleeves
  • Medium weight ponte jersey
  • Fully lined
  • Pleat detail at waist
  • Concealed back zip

Alicia Ponte Dress

£90.00 £36.00

4.2
(13 reviews)

There’s no chance of being a wallflower in this bright jumper. The oversized floral motifs have 3D stitched outlines and it’s made of pure merino wool that’s soft and lightweight – because we believe you CAN have it all.

  • 100% merino wool
  • Hand wash or dry clean
  • Semi-fitted shape
  • Length finishes at low hip
  • Full length sleeves
  • Embroidery detail

Anita Jumper

£150.00 £120.00

Is it possible to MARRY a pair of shoes? We’re looking into it. In the meantime you can drool over the beautiful satin pattern, intricate embroidery and bright red suede straps on these magnificent creatures.

  • Upper textile and leather
  • Lining and sole leather
  • Heel height 10cm/4"
  • Buckle fastening

Maude Heel

£200.00 £100.00

There's nothing like a traditional baby bonnet to get us oohing and aahing. But it's not just a pretty shape, it's also practical – it sticks out far enough to keep your little one's face shaded from bright sunlight and the fastening under the chin keeps it secure.

  • 100% cotton
  • Machine washable

Bonnet

£15.00 £9.00

Splashing around is more fun with the right gear. Our bathers are perfect for getting your future swim champion off on the right stroke. The bright and colourful prints will delight him (and you). There's room for a swim nappy inside, so no little accidents in the pool.

  • Lining up to and including 18-24m: face 100% cotton, back 100% polyurethane
  • Lining from 2-3y upwards 100% polyester
  • Elasticated waist with functional drawstring
  • RED: main 52% polyester 48% polyamide
  • Lining 100% polyester
  • BLU: main 70% polyester 30% polyamide
  • DBL: main 70% polyester 30% polyamide
  • Machine washable

Baby Bathers

£15.00 £9.00

4.8
(6 reviews)

Our set of seven socks is bursting with bright colours and bold designs. Choose a different pair each day from a selection of sea creatures (plus a hippo), stars and stripes. Our sporty designs are cotton-rich, so your toes will stay cosy.

  • Packaged in a gift box
  • SPT and STR: 78% cotton 21% polyamide 1% elastane
  • BLU: 77% cotton 22% polyamide 1% elastane
  • Machine washable

7 Pack Sock Box

£18.00 £7.20

4.9
(8 reviews)

Be a sporting star in our trainer socks with go-faster stripes and bright colours. Our five-pack has ribbed cuffs so you can run around without them sliding down. We’ve made these cotton rich designs thicker too for extra comfort and a sporty feel.

  • 88% cotton 11% polyamide 1% elastane
  • Machine washable

5 Pack Terry Trainer Socks

£20.00 £6.00

5
(2 reviews)

Drizzly days mean splashing in puddles, feeding the ducks and wearing colourful anoraks. Our bright prints suit boys and girls, and our reflectors will keep you safe on darker days. The warm jersey lining is soft and cosy, while the cuffs and hood are designed to stop rain getting in. What's more,…

  • Shower resistant
  • Jersey lined hood and body, polyester lined sleeves
  • Detachable hood
  • Elasticated waist with elastic drawstring and toggles
  • MBL and RED: main 100% polyamide
  • BLU: main 100% polyester
  • YEL: top: outer 100% polyamide, contrast panels 100% polyester
  • Body and hood lining 100% cotton
  • Sleeve lining 100% polyester
  • Cuff rib 60% acrylic 40% cotton
  • Machine washable
  • Can be tumble dried on a low heat setting

Jersey Lined Anorak

£44.00 £22.00

4.8
(10 reviews)

Catch a wave (or five) in these bright surf shorts. With seaside-ready prints and colours, they're perfect for days on the sand – and the elasticated waistband means they're super comfortable, too. We’ve added a handy back pocket for shells, starfish and other beach-y finds.

  • Outer 100% polyester
  • Lining 100% polyester
  • Machine washable

Surf Shorts

£18.00 £14.40

3
(2 reviews)

These swimshorts are extra colourful to make you go even faster (maybe). Made of seersucker fabric (and featuring bright prints and patterns), they're perfect for fun days at the beach or in the pool. The elasticated waistband is stretchy and comfortable, and the contrast back pocket is super handy.

  • GRN: main 50% polyester 50% polyamide
  • Lining 100% polyester
  • BLU, RED and YEL: 61% polyamide 39% cotton
  • Machine washable

Swim Shorts

£18.00 £9.00

Splashing around is more fun with the right gear. Our bathers are perfect for getting your future swim champion off on the right stroke. The bright and colourful prints will delight him (and you). There's room for a swim nappy inside, so no little accidents in the pool.

  • Lining up to and including 18-24m: face 100% cotton, back 100% polyurethane
  • Lining from 2-3y upwards 100% polyester
  • Elasticated waist with functional drawstring
  • RED: main 52% polyester 48% polyamide
  • Lining 100% polyester
  • BLU: main 70% polyester 30% polyamide
  • DBL: main 70% polyester 30% polyamide
  • Machine washable

Baby Bathers

£15.00 £9.00

4.8
(6 reviews)

Aren’t holidays great? All you need is a pool, sunshine and some fun shorts. These ones come in bright designs to keep you looking cool. There's a stretchy waistband that's ultra-comfortable, whether you're reading a book on the beach or making a splash in the water.

  • Main 76% cotton 24% polyamide
  • Lining 100% polyester
  • Machine washable

Poolside Shorts

£22.00 £11.00

We think life’s a little better illustrated. That’s why we’ve added some new characters to our favourite sporty T-shirt. In 100% cotton slub jersey, it’s comfortable to wear and easy to wash. The long, raglan sleeves aren’t just bright but practical too.

  • Slub jersey
  • Printed logo
  • 100% cotton
  • Machine washable

Raglan Logo T-shirt

£22.00 £13.20

4.5
(6 reviews)

…track pants with elasticated cuffs. Covered in badges, stripes and pops of colour, these bottoms are great for biking, hiking and everyday adventures. Roomy pockets are ideal for stashing supplies, and the elasticated waistband with bright drawstring creates a cosy fit when playing in the park.

  • Straight fit
  • Main 85% cotton 15% polyester
  • Waistband 100% cotton
  • Machine washable

Fun Track Pants

£24.00 £19.20

4.7
(12 reviews)

There's nothing like a traditional baby bonnet to get us oohing and aahing. But it's not just a pretty shape, it's also practical – it sticks out far enough to keep your little one's face shaded from bright sunlight and the fastening under the chin keeps it secure.

  • 100% cotton
  • Machine washable

Bonnet

£15.00 £9.00

These bright shades shout ‘bring me sunshine’ and will add a pop of colour to all of your warm-weather outfits, from dresses to jeans. You can take them everywhere too – they come in their own travel case with a handy lens cloth.

  • Comes in a soft case with cleaning cloth
  • Frame 100% polycarbonate
  • Total UV protection
  • Filter category 3 – dark tint for sunny conditions (UK)/General Purpose Lens (US)
  • Conforms to BS EN ISO 12312-1:2013, Australian Standard AS/NZS 1067:2003 + A1:2009 and American Standard ANSI Z80.3:2010
  • Not suitable for children under three years
  • Suitable for head circumference up to 56cm/22"

Round Sunglasses

£13.00 £6.50

4.5
(2 reviews)

When it’s not quite warm enough for bare legs, turn to our knee-high socks. Featuring a choice of fun designs, they’re oh-so-sweet and they come in extra bright colours for cheering up grey days. In soft cotton, they're a lighter alternative to tights between seasons.

  • MLT: Birds 64% cotton 35% polyamide 1% elastane, stripe 79% cotton 20% polyamide 1% elastane
  • MUL: 79% cotton 20% polyamide 1% elastane
  • STP: Seaside 71% cotton 28% polyamide 1% elastane, stripe 79% cotton 20% polyamide 1% elastane
  • Machine washable

2 Pack Knee Socks

£13.00 £5.20

5
(6 reviews)

Good luck choosing between these colourful socks. In a flurry of poppy shades featuring pretty flowers, bright stripes, animal friends or weather designs, you really are spoilt for choice. Each box contains seven pairs (that’s one for every day of the week) in a cotton-rich blend.

  • MLT: 77% cotton 22% polyamide 1% elastane
  • MUL: Animals, blue and green star 78% cotton 21% polyamide 1% elastane, grey star 63% cotton 21% polyamide 15% acrylic 1% elastane
  • STR: Pink top stripe 71% cotton 20% polyamide 8% acrylic 1% elastane, lemon top stripe 78% cotton 21% polyamide 1% elastane, cloud and sun 74% cotton 25% polyamide 1% elastane, rainbow 61% cotton 29% polyamide 9% acrylic 1% elastane
  • BLU: Green stripe 56% cotton 22% polyamide 21% acrylic 1% elastane , rhino 78% cotton 20% polyamide 1% elastane 1% acrylic , Other designs 78% cotton 21% polyamide 1% elastane
  • Packaged in a gift box
  • Machine washable

7 Pack Sock Box

£18.00 £9.00

4.9
(11 reviews)

This party dress comes with its very own 3D daisy chain. It’s extra colourful in bright pink and wear-all-day comfortable in soft cotton. The tutu inner skirt is removable when you’re all twirled out. A grosgrain bow ties at the back for a pretty finishing touch.

  • 100% cotton
  • Machine washable

Daisy Bow Dress

£44.00 £26.40

Why chase the rainbow when you could wear it? This fun, flared sundress has bright colourful stripes to cheer up the greyest of days. It’s finished off with soft crochet trims and straps. The full skirt gets top marks for twirlability.

  • 60% viscose 40% cotton
  • Machine washable

Summer Knitted Dress

£40.00 £32.00

5
(1 review)

This bright and breezy playsuit is made from lightweight crinkly cotton voile. Pop it on to stay cool even when the sunshine's blazing. The elasticated waist and neck make it comfortable (and easy to pull on), while the bobble trim adds plenty of fun.

  • Elasticated waist
  • 100% cotton
  • Machine washable

Tamara Playsuit

£35.00 £28.00

5
(1 review)

Warm days were made for dirty knees, exploring adventures and this versatile checked dress. It’s crafted from soft cotton for ultimate comfort and the pattern is as fun, bright and playful as you are. We added pretty gathering details at the waist and a twirl-worthy A-line skirt.

  • 100% cotton
  • Machine washable

Nerissa Dress

£38.00 £15.20

5
(1 review)

Have fun in the sun wearing this knee-length sundress with colourful pompom trim. The strappy top (with mock ties) keeps your arms cool, while the tiered cotton is a treat to twirl around in. Bright colours and patterns look great as you whizz by on the merry-go-round.

  • 100% cotton
  • Machine washable

Jersey Sundress

£22.00 £15.40

4
(3 reviews)

Made for sunny days, these sandals have easy touch-and-close fastenings and padded leather in-socks that are great for active adventurers. In bright and bold leather, they’re durable enough to withstand playtime. Pretty lining and cut-out detailing make them perfect for everyday wear or special…

  • Padded leather insock
  • Adjustable touch and close fastening
  • Leather upper
  • Man-made lining
  • Man-made sole

Leather Velcro Sandals

£30.00 £24.00

5
(4 reviews)

We've found the ideal shorts for beachcombers. Made from soft towelling fabric in bright stripes, they're perfect for hunting in rock pools. There's a pocket on the back for all your seashell discoveries – and a logo of Sprout the dog to keep you company on your explorations.

  • Elasticated waist with functional drawstring
  • Main 83% cotton 17% polyester
  • Rib 96% cotton 4% elastane
  • Machine washable

Towelling Shorts

£19.00 £13.30

4.8
(5 reviews)

When you're running around on holiday, you want something easy-to-wear and comfortable, like these cotton culottes. They're just the thing for those sunny days spent having picnics and paddling in the waves. A contrast drawcord and big pockets keep things bright and fun.

  • Elasticated waist with functional drawstring
  • 100% cotton
  • Machine washable

Summer Culottes

£29.00 £23.20

3
(1 review)

Want to be the centre of attention? Choose this bright and beautiful skirt, complete with embroidered detailing and a comfortable elasticated waist. We captured all of the colours of the rainbow just for you (so you can run off exploring to find the pot of gold yourself).

  • Outer 100% cotton, Lining 100% cotton
  • Machine washable

Twirly Rainbow Skirt

£35.00 £17.50

5
(3 reviews)

There's nothing ordinary about this bikini. As well as playful prints and bright colours, we've added a pop of contrast detailing for an extra bit of fun. The wrap-over top has a cool, modern look, while the fabric provides UPF 50+ protection (so you can spend more time showing off your best swan…

  • Fabric provides UVA and UVB protection from the sun
  • Main 80% polyamide 20% elastane
  • Lining 100% polyester
  • Machine washable

Fun Bikini Set

£25.00 £17.50

4.5
(4 reviews)

Hello, sunshine. When it’s finally time to head to the seaside (yay!) throw on this pretty swimsuit. The bright colours and fast-drying fabric make it just as essential as a bucket and spade. It even has UPF 50+ sun protection to help keep your skin safe.

  • Fabric provides UVA and UVB protection from the sun
  • Main 80% polyamide 20% elastane
  • Lining 100% polyester
  • Machine washable

Printed Swimsuit

£15.00 £10.50

4.7
(15 reviews)

If you love picking daisies, smelling roses and blowing dandelion clocks then you'll adore this flowery top. It's made from soft jersey with a bright and colourful all-over print, so you can fit in among the blossoms when you're daydreaming in the garden.

  • 100% cotton
  • Machine washable

Flower Bed T-Shirt

£15.00 £9.00

4.3
(4 reviews)

If you love animals, you'll definitely fall head-over-heels for the bright and colourful appliqués on this soft cotton T-shirt. Each tee has a bit of glitter, shine or sparkle to make any occasion special, whether it's a weekend shopping trip or the party of the year.

  • Sequin and appliqué logo
  • 100% cotton
  • Machine washable

Fauna T-Shirt

£20.00 £10.00

4.6
(5 reviews)

Here it is – the perfect top for exploring wildflower meadows on sunny days. It's made from comfortable cotton in a strappy swing shape that helps you stay cool. Delicate floral embroidery in bright colours will mean you fit right in among the blossoms.

  • Embroidered logo
  • Main 100% cotton
  • Bodice lining 100% cotton
  • Machine washable

Embroidered Jersey Top

£17.00 £11.90

This top will take you to the seaside, family dinners and smarter events. It’s super colourful with bright prints made to match even brighter days. Smocking and fluttery sleeves make it a little bit special and we’ve added a bobble trim – just because.

  • Main 100% cotton, Lining 100% cotton
  • Machine washable

Smocked Woven Top

£18.00 £9.00

Goodbye, grey clouds. Hello, cheerful leggings. When the weather’s too chilly for bare legs, our bright printed leggings will save the day and your outfit. In durable, stretchy cotton jersey, they’re made for teaming with skirts, shorts and (of course) cartwheels.

  • 95% cotton 5% elastane
  • Machine washable

Fun Leggings

£14.00 £9.80

4.9
(14 reviews)

This coat is perfect for those bright days with a slight nip in the air. It's light enough to wear inside the office, adding polish to your workwear look, or to take off the chill outside. A subtle trim, colourful lining and feature pockets complete the look.

  • Outer 56% cotton 33% acrylic 4% viscose 4% polyamide 3% polyester
  • Lining 100% polyester
  • Dry clean only
  • Straight shape
  • Length finishes just above knee
  • Front patch pockets
  • Full length sleeves
  • Fully lined

Jeanne Coat

£180.00 £72.00

4.5
(10 reviews)

Polo shirt meets day dress: the result is effortless preppy charm. The merino yarn means it's soft on skin, while the straight cut, placket detailing and contrast stripe pile on the sporty style. Make a perfect match with bright white trainers: anyone for tennis?

  • 96% merino wool 3% nylon 1% elastane
  • Machine washable
  • Relaxed fit
  • Length finishes above knee
  • Full length sleeves
  • Functional front placket

Jemima Knitted Dress

£119.00 £47.60

4.1
(9 reviews)

This bright dress has a retro feel with panel styling. The vintage-inspired seams on our classic shift design makes it extra flattering, and the pockets lay flat so they won’t add any bulk. Look out for the contrast jacquard fabric and grosgrain zip detail at the back.

  • Main 60% cotton 38% polyester 2% elastane, Lining 100% polyester
  • Machine washable
  • Semi-fitted shape
  • Length finishes just above knee
  • Two front pockets
  • ¾ length sleeves
  • Textured medium weight jersey
  • Fully lined
  • Zip detail at back

Riva Jacquard Dress

£90.00 £63.00

4.5
(22 reviews)

This dress really makes a statement, with bright colours and a placement print option. It's perfect for lunch dates or evenings out with the girls. The ruching along the sides and A-line skirt hug your curves (in the best possible way), and the scoop neckline is super flattering too.

  • 95% viscose 5% elastane
  • Machine washable
  • Fitted shape
  • Length finishes at knee
  • Soft jersey with stretch
  • Fully lined
  • Flattering ruching at side seam

Cosima Jersey Dress

£80.00 £32.00

3.7
(25 reviews)

In bright colours and a fun feather print, this scoop-neck dress is oh-so versatile. The subtle ruching on the shoulders and a mock wrap skirt mean it's dressy enough for dinner and drinks, while the cap sleeves and straight fit keep it smart enough for the 9-to-5, too.

  • Outer 94% lyocell 6% elastane, Lining 100% polyester
  • Machine washable
  • Fitted shape
  • Length finishes below knee
  • Soft drapey jersey
  • Fully lined
  • Mock wrap skirt

Bella Jersey Dress

£98.00 £29.40

4.3
(19 reviews)

With a wide strap across the toes and support around the ankle, these open-toe sandals have hours of weekend roaming covered. Pick from leather styles in mirrored metallics, paisley prints and a range of solid bright shades. Colour contrast tassels add the finishing touch to wraparound laces.

  • GLD and SLV: upper mirror foil coated leather and patent leather
  • AQU and STP: upper patent leather and leather
  • YEL: upper leather and suede
  • Lining leather
  • Sole man-made

Sienna Sandal

£69.50 £34.75

4
(34 reviews)

Shine on from morning to midnight in these polished patent leather flats. Despite their bright finishes and bold hammered disc embellishment, they're an easy-going shoe, with round toes and flat soles for all-day comfort, from the boardroom to the dance floor. A contrast ribbon is yet another…

  • Upper patent leather
  • Lining leather
  • Sole man-made
  • Trim metal

Joanna Flats

£70.00 £49.00

3.4
(20 reviews)
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