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Our ultra-flattering JEANS come in every cut, rise and wash you could wish for.

Boys Jeans

Unleash your inner rock star with these skinnies. The denim features advanced washes, heat creasing and handmade detailing to give each pair a totally unique look. And with the stretchy fabric, adjustable waist and specially made fit, you can rock out in total comfort.

  • Skinny fit
  • Indigo dyed (see aftercare guidelines page)
  • Inside adjustable waistband up to 12 years
  • Slide waist fastening with mock button up to 10 years
  • Five pocket jeans styling
  • 98% cotton 2% elastane
  • Machine washable

Skinny Jeans

£28.00 £19.60

4.8
(4 reviews)

Straight leg jeans offering a bit more room to manoeuvre than skinnies, without looking overly bulky or baggy. Authentic detailing runs from a trio of new vintage washes to a premium selvedge seam, just seen at the turn up.

  • Indigo dyed (see aftercare guidelines page)
  • Inside adjustable waistband on sizes 26 and below
  • 100% cotton
  • Machine washable

Straight Jeans

£34.50 £13.80

5
(4 reviews)

These carpenter jeans have a rugged look, with loops and camouflage print pockets to keep all your essential tools. Their relaxed fit and easy pull-on waist are designed for comfort. Reinforced Warrior Knee patches mean they won't wear out (however hard you work).

  • Warrior Knees
  • Relaxed fit
  • Ribbed waistband with functional drawstring
  • 100% cotton
  • Machine washable

Rib Waist Carpenters

£26.00 £18.20

Keep cosy on your woodland rambles in these soft jeans. Our slim-fit design has an adjustable waist for extra comfort while you explore. Turn up the hems to reveal the fun camouflage print – perfect for a game of hide and seek between the trees.

  • Slim fit
  • Inside adjustable waistband on all sizes
  • Five pocket jeans styling
  • 100% cotton
  • Machine washable

Coloured Slim Jean

£30.00 £21.00

5
(4 reviews)

For crazy mornings at the park and cosy afternoons playing board games, everyone needs a pair of trusty sweatpants. These ones are made from soft cotton with a relaxed slim fit, ribbed waistband and draw cord for super speedy dressing. Front and back pockets are ideal for stashing a few edible…

  • Slub jersey
  • Elasticated waist with functional drawstring
  • Front and back pockets
  • 100% cotton
  • Machine washable

All Action Sweatpants

£23.50 £21.15

4
(2 reviews)

Prepare yourself for some serious cooing when you see your little one in these miniature classic trousers. With an elasticated waistband, our designs are easy to pull on and, more importantly, comfortable to wear. We've even lined them with cotton jersey for added softness and warmth.

  • Jersey lined
  • Denim option is indigo dyed (see aftercare guidelines page)
  • Ribbed elasticated waistband with functional drawstring
  • BLU: outer 100% cotton
  • DEN: outer 98% cotton 2% elastane
  • YEL: outer 98% cotton 2% elastane
  • RED: outer 100% cotton
  • Lining 100% cotton
  • Waistband 100% cotton
  • Machine washable

Rib Waist Trousers

£21.50 £12.90

4.4
(11 reviews)

These jeans have got grown-up style points, but they haven't lost their sense of fun. Made from 100% cotton, they're even hand-finished for a completely individual look. But thanks to a hidden adjustable waist, they're ready for big (and small) adventures too.

  • Slim fit
  • Indigo dyed (see aftercare guidelines page)
  • Inside adjustable waistband up to 12 years
  • Slide waist fastening with mock button up to 10 years
  • Five pocket jeans styling
  • 100% cotton
  • Machine washable

Slim Jeans

£27.50 £22.00

4.2
(6 reviews)

This season, Johnnie b denim has been honed to our idea of perfection. Our slim jeans come in three authentic blues – all washed for a really natural finish and soft handle that will only get better with wear. All other detailing is stripped back to keep the style cool and classic.

  • Slim fit
  • Indigo dyed (see aftercare guidelines page)
  • Inside adjustable waistband on sizes 26 and below
  • 100% cotton
  • Machine washable

Slim Jeans

£33.50 £16.75

4.7
(15 reviews)

These trousers have some serious laid-back surfer vibes. Their relaxed fit and 100% cotton material make them almost as comfortable as pyjamas. The bottoms can be rolled up (perfect for jumping waves), while the colour pop trims keep things fun and bright.

  • Relaxed fit
  • Ribbed waistband with functional drawstring
  • Roll-up trouser legs
  • 100% cotton
  • Machine washable

Surf Roll-ups

£28.00 £25.20

5
(1 review)

See – there's more to denim than just blue. These jeans have not one, not two, but five pockets to store your gadgets, while the stretch fabric and hidden adjustable waist are perfect for action-packed days.

  • Skinny fit
  • Inside adjustable waistband up to 12 years
  • Slide waist fastening with mock button up to 10 years
  • Five pocket jeans styling
  • 97% cotton 3% elastane
  • Machine washable

Coloured Skinny Jeans

£28.00 £16.80

Your new go-to shirt: with a longer length, dipped-back hem, internal cuff-piping and a comfortable ‘weekend’ fit. Now you can really relax in your skinny jeans.

  • 100% cotton
  • Machine washable
  • Oversized shape
  • Length finishes at low thigh
  • Full length sleeves with functional cuffs
  • Washed for extra softness
  • Curved hem, longer at the back
  • Functional front placket

The Boy Fit Shirt

£59.50 £17.85

3.7
(6 reviews)

You can't wear jeans everyday, and these slim-fit trousers in quality twill cotton make the business of sharpening up a little completely pain-free. A little touch of interior gingham check makes for a subtle hint of colour, and also matches up with the lining of our twill Blazer, should you want to…

  • Adjustable waistband on all sizes
  • 100% cotton
  • Machine washable

Smart Trousers

£34.50 £24.15

3.5
(2 reviews)
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